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The rise and rise of customer lifetime value in retail.

Presented by

Richard Owen, Co-Founder, OCX Cognition

About this talk

Richard Owen is world-renowned for his work on customer loyalty. In 2009 he and his colleague Laura Brooks published “Answering the Ultimate Question”, which has since become the de facto standard guide for operationalising NPS. Richard’s experience working with retailers on customer loyalty is unrivaled. In this on-demand webinar session, Quantum Metric’s Head of Retail Insights Elissa Quinby will be mining Richard for his take on loyalty and customer satisfaction; who’s doing it right and who’s missing the boat? Why is it happening and how can businesses change it?
Quantum Metric

Quantum Metric

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Re-shape the future of digital analytics.
Quantum Metric is the customer-centered digital analytics platform for today’s leading organizations. Providing a simplified approach to monitor, diagnose and optimize the digital journeys that matter most, the Quantum Metric platform offers in-depth customer understanding, quantified and tied to core business objectives.
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