The Collaboration of UX and SEO in Website Redesign

Presented by

Laura Cameron, Director of Inbound Marketing, and Cathleen Zapata, VP Research & Customer Experience

About this talk

Both user experience (UX) and search engine optimization (SEO) are important to gain and convert website visitors, but often one or both are overlooked during a site redesign. In this presentation, learn how SEO & UX can truly complement each other, and work seamlessly together to accomplish both goals of driving traffic and converting users through your site.

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Precision Dialogue is an analytics-driven, multi-channel, Customer Engagement Firm. We leverage customer insights to drive relevant communications (a precision dialogue) leading to improved Marketing ROI.