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What Do Youth Want from Mobile?

Let Ben Leis and Graham Brown explode a few myths for you. Why is the myth of "free" and "cheap" not helping mobile companies in developing valuable relationships with young customers? We'll also look at key insights from our latest research including the role of Control, Recognition and Reliability in garnering youth loyalty.
Recorded May 5 2010 30 mins
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Presented by
Ben Leis and Graham Brown of Youth Research Partners
Presentation preview: What Do Youth Want from Mobile?

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Presented by Youth Research Partners
Insights, strategy, case studies and best practices for marketing with young consumers. Find out more http://www.youngideassalon.com

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  • Title: What Do Youth Want from Mobile?
  • Live at: May 5 2010 12:00 pm
  • Presented by: Ben Leis and Graham Brown of Youth Research Partners
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