Proactive Marketing + Consultative Sales = ProSultative Selling

Presented by

Erik Bower, Co-Founder of Marketbright

About this talk

Marketing’s reach is extending further and further into the sales process to encompass many aspects of what used to be traditional sales territory. This webinar will explain the factors powering this change and how marketing can take the lead in transforming organizations to survive and thrive in the future. Watch this webinar to learn: · Why business to business sales must change · What marketing is doing to drive these changes · How sales must change if they are to survive

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