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Secrets of B2B Content Marketing Success with Influencers with Lee Odden

Watch Lee Odden - CEO of Top Rank & ranked No #1 Content Marketer by Entrepreneur Magazine as he chats about:

How to leverage influencer content programs to attract and engage business buyers.

You’ll learn:

How to identify, qualify and recruit the right influencers
How to use the 'Attract, Engage, Convert' model for influencer and content performance optimization
Best and worst practices when working with influencers on an ongoing basis
Recorded May 17 2016 66 mins
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Presented by
Lee Odden - Top Rank and Hana Abaza - Uberflip
Presentation preview: Secrets of B2B Content Marketing Success with Influencers with Lee Odden

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  • Presented by: Lee Odden - Top Rank and Hana Abaza - Uberflip
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