Enabling Social Engagement vs Emulating Social Success

Presented by

Wayne Gibbins, Partnership and Communication Director, Viadeo

About this talk

Businesses everywhere are feeling the pressure to suddenly become social online, many who are still getting to grips with online trading, e-marketing and even email! It can take time to do social well and trying to emulate other people’s success can often lead in the opposite direction. Enabling social engagement however can give you a head start to achieving the same goals, but with your customers doing the marketing for you.

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