Digital Marketing 2017: These Strategies Could Make a Difference

Presented by

Jonathan Allen, President of L&T Co.

About this talk

Jonathan Allen, former Director Of Search Engine Watch and founder of Longneck & Thunderfoot, shares case studies and personal insight into what elements he thinks will make for a winning marketing strategy in 2017. Exploring both paid and organic digital marketing strategies he'll share how to take a blended approach to maximize the benefits of each and have data from paid and organic channels influence each other.

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Marketing experts share tips and best practices for achieving success with email, social media, demand generation, mobile marketing and other trending topics.