Key Insights into the Sustainability Consumer

Presented by

Steve French, Managing Partner at Natural Marketing Institute

About this talk

Join sustainability expert and trend forecaster Steve French for an overview of the LOHAS (Lifestyles Of Health And Sustainability) consumer and market. Based on data from NMI’s proprietary LOHAS Consumer Trends Database®, this session will provide details on the LOHAS consumer segments and the unique characteristics of each. NMI will also provide details on its four Key LOHAS Insights and how they impact businesses participating in the green marketplace: 1. Reduce, Reuse, Recycle Incorporated 2. Practical Green 3. 20/80 Becomes 80/20 4. LOHAS 360º

Related topics:

More from this channel

Upcoming talks (0)
On-demand talks (1773)
Subscribers (114908)
Marketing experts share tips and best practices for achieving success with email, social media, demand generation, mobile marketing and other trending topics.