The Ten Signs of Greenwash (and how to avoid them)

Presented by

Ed Gillespie, Creative Director & Co-Founder, Futerra

About this talk

Top specialist sustainability communications agency Futerra introduce their popular ‘Greenwash Guide’ ( http://www.futerra.co.uk/services/greenwash-guide ) and using examples of advertising and marketing from around the world demonstrate the traps and pitfalls of poor green marketing and how to avoid them.

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