Everything You Need to Know About Referral Marketing to Maximize Conversions

Presented by

Arlen Robinson, COO, OSI Affiliate Software

About this talk

Referral marketing has quickly become one of the top marketing channels used by businesses in virtually every industry and market niche. To ensure that your referral program stands out from your competitors, there are several key strategies that you must follow to insure success. Join us at the BrightTALK Social Media Marketing Summit to discuss some of the best referral marketing strategies to maximize your conversions. We will not only be defining the current referral marketing space, but will be detailing the following strategies for success: - How to create viral loop - Creating symmetrical rewards - How to effectively target influencers - Optimizing your referral landing page - Leveraging guest blog posts - Being transparent to your partners

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