Marketing for Success (what small businesses need from marketing)

Presented by

Akram Din, Business Link Advisor, Business Link in London

About this talk

This topic cover practical tools and activities that they can use to retain clients, sell more to existing clients and how to identify & target new clients. Learning points: Setting SMART marketing objectives Importance of good Account Management Understand the decision making model How to achieve integration with clients Importance of good customer service How to identify new markets / customers How to develop brand awareness Importance of market research How to target new customers

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