Marketing for Success (what small businesses need from marketing)
Presented by
Akram Din, Business Link Advisor, Business Link in London
About this talk
This topic cover practical tools and activities that they can use to retain clients, sell more to existing clients and how to identify & target new clients.
Learning points:
Setting SMART marketing objectives
Importance of good Account Management
Understand the decision making model
How to achieve integration with clients
Importance of good customer service
How to identify new markets / customers
How to develop brand awareness
Importance of market research
How to target new customers
Marketing experts share tips and best practices for achieving success with email, social media, demand generation, mobile marketing and other trending topics.…