How to Build Your Social Media Presence Using Content Marketing

Presented by

Mahfuz Chowdhury, Social Media Expert, Candybox Marketing

About this talk

Here is a bold statement for you: Customers WANT to follow brands. They really do. Starbucks has just under 25 million Facebook users that are connected to their Business Page, and not a single one was forced to press the “LIKE” button. You are going to learn how to use content marketing to build loyalty with online visitors and grow your social media platform; including Facebook, Twitter, and LinkedIn. You are also going to learn how to use content to make your brand more valuable to consumers. Creating relationships may seem difficult to do through a computer screen, but it happens every single day and you will learn how leading companies achieve this. Finally, you are going to learn about some valuable social media tools that you can use to have an advantage against your competitors. These tools are user-friendly and will provide great leverage for any business. Mahfuz joined Candybox Marketing, digital marketing agency, to work on social media platforms with: The Weather Network, Fox’s “So You Think You Can Dance”, Advertising Week, and many more. Mahfuz also launched an organization called Project Reinvention and achieved a 1000 subscribers in his first five days and 2000 subscribers four days later. Mahfuz Chowdhury is a self-motivated entrepreneur with a passion in Marketing and Social Media. Being a natural at public speaking and communicating, Mahfuz enjoys working in an environment that involves presenting and interacting with others.

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