How to go from an individual contributor to a CMO

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Presented by

Sangram Vajre Chief Evangelist & Co-Founder, Terminus

About this talk

99% of marketers will never know what it takes to get promoted in marketing. Less than 1% of all marketers will have a shot at becoming a CMO and then staying in the job. This session is share 5 key areas that you must master to the one of the most coveted jobs in the market. Speaker bio: Sangram ran marketing at Pardot (acquired by ExactTarget and then ExactTarget was acquired by Salesforce for $2.7B). Soon after, Sangram co-founded Terminus which hit a $1M in the first year, $5 in the second and $15M in the third year ranking 21st in Deloitte's fastest-growing company, named back to back as one of the best places to work. On LinkedIn alone, Sangram has over 15,000 subscribers of his weekly “Becoming Intentional” newsletter and over 10M views of his content in just the last two years. Sangram has quickly become a marketing and leadership expert and has been named as one of the top 21 B2B Influencers in the world by the DMN network. Sangram is the author of two books on Marketing, a frequent keynote speaker, a host of the top 50 business podcasts called FlipMyFunnel with over half a million downloads.
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