Creating Alignment Across Every Stage of the Buyer’s Journey

Logo
Presented by

Donny Deaile, BrightTALK | Lisa Camerlengo, StoneTurn | Andrew Lea, Alliance4Data

About this talk

Great marketing teams don’t just generate leads. Today’s best marketing teams work hand-in-hand with sales to cultivate an engaged audience and nurture prospects along every stage of the buying cycle. By breaking down silos and coordinating efforts, closely aligned teams can seamlessly deliver relevant and engaging content that converts buyers and closes deals. Join some of the most effective leaders in the business for a keynote panel to discuss the top three ways you can close the gap to create actionable sales and marketing alignment across every stage of the buyer’s journey. Panel: Donny Deaile, Senior Sales Executive, BrightTALK (moderator) Lisa Camerlengo, VP of Marketing, StoneTurn Andrew Lea, Founding Partner/Chief Messaging Officer, Alliance4Data
Related topics:

More from this channel

Upcoming talks (0)
On-demand talks (212)
Subscribers (125454)
Marketing experts share tips and best practices for achieving success with email, social media, demand generation, mobile marketing and other trending topics.