What's the Next Normal for B2B Marketing?

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Presented by

David Pitta (BrightTALK), Kyle Lacy (Lessonly), Mark Kilens (Drift) & James Watson (Immerse)

About this talk

Marketing's new normal has shifted to the next normal - and the change we’re experiencing is here to stay. But if we don’t know where we’re going, how can we devise strategies that prepare our team for success? In this panel discussion, global thought leaders will discuss the rapid evolution of B2B marketing in 2020 and make their predictions for the future of our industry. Speakers: David Pitta, CMO, BrightTALK Kyle Lacy, CMO, Lessonly Mark Kilens, VP of Content and Community, Drift James Watson, CMO, Immerse
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