Some marketers have turned to virtual events for years to engage their audiences digitally. In light of the pandemic, this marketing channel has surged in importance. With a greater focus on virtual events, marketers are innovating these programs with breakout sessions, polls, votes, stunning visuals, and celebrity speakers. Join this event to see why virtual events can easily become one of the most valuable and reliable marketing tools. We’ll dive into how to build an event strategy from the ground up to drive demand for your business.