Craig Rosenberg, Author and Sales and Marketing Thought Leader, The Funnelholic
“If you build it, they will come” may have worked in the movie Field of Dreams, but it certainly does not work in webinars and online events. There are many wonderfully produced webinars that go unattended because of an ineffective promotional and distribution strategy. In this session, B2B sales and marketing expert Craig Rosenberg shares his tactics and best practices for driving webinar registrations.
Craig Rosenberg is known in the industry as The Funnelholic. On his popular blog, Craig waxes poetic B2B sales and marketing and is known for thinking outside the box. Craig is also known for having fun - which this event is sure to be.