User-Generated Content: A Cool Way to Increase Search Visibility
Presented by
Barbara C. Coll, WebMama.com, CEO
About this talk
Engagement with potential and current customers is a prevailing theme of last decade. This decade we take it a step forward; engagement needs to be in public, open to all comments and not necessarily in the web location of our choice. From the search point-of-view, engagement usually means words and words are still the food of search engines. Search engines favor user-generated content and are increasing giving UGC high visibility in search results – especially real-time results. Join me in talking about UGC and its implications on search visibility.
Marketing experts share tips and best practices for achieving success with email, social media, demand generation, mobile marketing and other trending topics.…