The 4 emerging content technologies in B2B: what you need to know

Presented by

Jonathan Sedger Head of content,

About this talk

Not so long ago, video seemed like a shiny new thing in B2B. Now it’s in everybody’s toolkit. Over the next 5 years, we will see the same shift with immersive and interactive content. So, there’s an opportunity. While everyone else is struggling to see the true value of interactive landing pages, 360˚ experiences, augmented reality and virtual reality, there’s a window for businesses to leapfrog their competition. In this session you will discover: Compelling user-cases for interactive landing pages, 360˚ experiences, AR and VR The data opportunities presented by these new mediums and how to plug them into your martech stack Case studies including a 300,000% ROI from a VR experience Your personal data: The data we collect here will be used to provide you with useful and relevant sources of B2B Marketing content. Your data will also be shared with VisMedia who sponsored this session. For more information on how we manage your personal data please see our privacy policy.
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