Moving to the Cloud: will customers care, follow and pay for it?

Presented by

Luke Smaul, Founding Partner, Chakra

About this talk

90% of digital transformations fail. The digital transformation market was estimated to be worth $336.1B in 2020. That means close to $300B invested in Digital Transformation showed no ROI. In our experience, at least 25% of a digital transformation budget goes toward third-party SaaS or Cloud costs. That means companies in 2020 spent upward of $75B on SaaS or Cloud costs that showed no ROI. A top priority for companies is aligning their cloud and digital transformation strategies. Most importantly, companies need to run both in tandem using an iterative approach to ensure investment and scale-out are based on real results. Join this webinar to learn how to take a fresh approach, including: Putting your digital transformation in a context that your customers care about. Developing a cloud roadmap based on iterative customer feedback. How to turn your cloud strategy from a cost-saver to a revenue generator

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Cloud computing is a general concept that incorporates software-as-a-service (SaaS), platform-as-a-service (PaaS), infrastructure-as-a-service (IaaS) and other recent well-known technology trends in which the common theme is reliance on the Internet for satisfying the computing needs of the users. This channel features presentations by thought leaders who cover the key topic areas in this increasingly important field.