The Right Products at the Right Time

Presented by

Patrina Mack, Managing Partner at Vision & Execution

About this talk

Are you sure you’re building the right products? Are you sure you have processes in place to bring winning products to market ahead of your competition? The world is loaded with resources to help you make smart decisions about product direction, development, and management. Join Patrina Mack, Managing Partner at Vision & Execution, and Hari Candadai, Sr. Director, Product Marketing at Accept Corporation for this best-practices discussion on designing products that customers want, and get them to market quickly! In this enlightening webinar, you will: * Learn how to leverage web-based tools and resources to co-create new products with customers * Develop relationships with experts outside your organization to drive innovation * Be shown new resources to shorten the process from concept to launch while increasing customer engagement to maximize product acceptance * Learn how to build a continuous input stream to help you monitor trends and identify new opportunities for your company Patrina Mack, Managing Partner of Vision & Execution, consults with established and emerging technology companies in the U.S., Europe, Russia and Israel. Ms. Mack works with clients to optimize their product and business strategy to enhance customer adoption and market penetration. She has more than 25 years experience in business-to-consumer and business-to-business product, marketing and operational strategy and implementation.

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