Walter Sun, Principal at PRTM Management Consulting
New product innovation is acknowledged as the lifeblood and a critical driver of growth for most companies. While project-level product development practices are important to meet schedules, they don’t guarantee a winning product portfolio.
A winning portfolio of products and projects is one that aligns and reconciles top-down business models with bottom-up operational plans, ensuring maximum return on every R&D dollar invested to drive forward a company’s strategic objectives. Companies without an enterprise-wide view of their whole product development portfolio do not know if they are fully leveraging all available resources to achieve the greatest impact, value, and profit.
In this webinar you will learn
-What is product portfolio management, why it is important, and the real benefits that it can deliver
-What are the key elements required to effectively drive product portfolio management
-What are some of the common challenges in making product portfolio management work