Seven Traits of Successful Marketing Organizations
Econsultancy UK Research Director Linus Gregoriadis & US Research Director Stefan Tornquist
About this talk
Based on primary research from hundreds of senior level marketers in Europe and the U.S., this program will explore trends and best practices in marketing planning, budgeting and hiring for the coming year with particular focus on the similarities and differences in the European and U.S. markets.
For marketers that need access to best practices, case studies and thought leadership on topics related to demand generation, lead management, digital marketing practices and marketing automation - the lead management channel offers expert advice and practical examples.…