A-Z of Digital Marketing – LinkedIn Masterclass

Presented by

Lee Gannon, Head of Paid Social, Receptional

About this talk

For the fifth session in the series, Lee Gannon will give an overview of LinkedIn Advertising as a channel in 2020 and what makes it a good fit for the finance sector. We’ll cover audience targeting, recommended ad formats and what makes a successful offer. From attending the session, you will leave with a framework for creating your own campaigns, as well as some actionable tips and tricks to implement.

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