Why retail banking can’t bank on customer loyalty

Presented by

Maureen Duffy, Chief Executive Officer, TNS UK

About this talk

Maureen is the CEO of TNS UK. With a presence in over 80 countries, TNS has more conversations with the world’s consumers than anyone else and understands individual human behaviours and attitudes across every cultural, economic and political region of the world. She was previously CEO of the Newspaper Marketing Agency. She started as graduate trainee at J Walter Thompson in the early 1980s and was steadily promoted to reach the post of Director of Strategic Communication. In 1998 she moved to BBC television to set up its first marketing department and won a number of awards for her work on shows such as EastEnders and Walking with Dinosaurs. In 2000 she became commissioner for ITV daytime programming. Maureen is a Patron of the Association of MBAs.

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