Forecasting and Planning: How CFOs Are Bringing More Predictability and Value

Presented by

Darren Snellgrove, Johnson & Johnson Innovation; Kevin O’Hare, American Internet Services; Ian Charles, Host Analytics

About this talk

Today’s corporations face rapid change, disruptive competition, and increased uncertainty. CFOs and their organizations are being asked to deliver new levels of predictability, insight, and counsel so that companies can make business decisions more quickly amidst these conditions. To do so, CFOs are innovating and transforming financial processes to improve planning, budgeting and analysis, business alignment, and accessibility to relevant data and advice. This webinar will provide CFO commentary that builds on the insights of a new report entitled “Predictability Through Planning Agility” from the Business Performance Innovation Network. Learn how financial executives are improving their ability to deliver timely and valuable business insights to drive corporate growth and performance.

Related topics:

More from this channel

Upcoming talks (1)
On-demand talks (130)
Subscribers (19621)
The Chief Marketing Officer (CMO) Council is dedicated to high-level knowledge exchange, thought leadership and personal relationship building among senior corporate marketing leaders and brand decision-makers across a wide range of global industries. The CMO Council's 15,000 plus members control more than $400 billion in aggregated annual marketing expenditures and run complex, distributed marketing and sales operations worldwide. In total, the CMO Council and its strategic interest communities include over 12,000 global executives across 100 countries in multiple industries, segments and markets. Regional chapters and advisory boards are active in the Americas, Europe, Asia Pacific, Middle East and Africa. The Council's strategic interest groups include the Coalition to Leverage and Optimize Sales Effectiveness (CLOSE), Marketing Supply Chain Institute, Customer Experience Board, Loyalty Leaders, Online Marketing Performance Institute, and the Forum to Advance the Mobile Experience.