Getting to the heart of what makes communities tick

Presented by

Mark Hallums (Toluna), Cara Edwards (Toluna), Rachel Gee (Marketing Week)

About this talk

Join Marketing Week and Toluna for a webinar dedicated to exploring and maximizing the value of branded communities, along with the latest, most innovative applications for community approaches. We’ll dive into the customer experience and learn about what keeps community members engaged, and will hear case studies from leading brands within the education, media, and entertainment sectors. Topics we'll cover: - Branded Communities Through the Eyes of Community Members - Digital Tracking Adds Depth to Communities (Learn More about the What Behind the Why) - How Top Brands are Using Communities and Achieving Success

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