Two things you may not know about today's guest speaker and webinar:
1) Guy Kawasaki was the Verizon Webinar Series #1 draw in 2011. Guy drew more attendees and more archived viewings than any other webinar we hosted last year.
2) For several years, Guy was one of the creative geniuses behind Steve Jobs. While Steve received all the credit, it's obvious to us that Steve also knew how to hire talent and exploit the creative mind!
Today's webinar is meant to take a little bit of a break from the norm. Rather than hitting you over the head with tips for your business, we're asking that you just sit back and enjoy Guy's recollections of working with the most creative mind in our lifetime. This is part motivational, part inspirational, and 100% meant to getting you to think outside of the box--and outside of how you normally think about your small business challenges.
It's really a webinar on creativity in business...something we all need to be better at, especially in the age of "instantaneous" comunication and competition.
When Guy is done, we hope you'll have some additional insights into how and why Steve Jobs was able to grow Apple into the world's largest and most successful Brand in history.
Help us to spread the word, and let's have another fantastic session with Guy Kawasaki!
RecordedJul 19 201254 mins
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SMBs might lack the resources and IT budgets of larger enterprises, but it’s not holding them back when it comes to innovation. In many cases, SMBs are quicker to adopt new ways of working. With the business productivity apps available today, SMBs are able to give employees more powerful and user-friendly tools than organizations 10x their size. Despite the high stakes, many SMBs are failing to take basic precautions.
In this webinar you will:
Take care of the basics of cybersecurity
Review security training and awareness for your employees
Review solutions that can help cover the basics including CylancePROTECT, DNS Safeguard, Rapid Response Retainer (RRR) and Security professional services
User and device security protocols
Elizabeth Gore, Co-Founder and President of Hello Alice with host Ramon Ray of Smart Hustle Media
With a new roadmap to success, small business owners are growing stronger together. Learn how Elizabeth Gore, co-founder of Hello Alice, believes we can empower what she calls the "new majority" of entrepreneurs.
Co-founder and President of HelloAlice, supporting the largest community of small business owners launch and grow, Elizabeth Gore, talks about resources available to the new small business majority (women, people of color, persons with disabilities and veterans). Elizabeth will share data and trends to help small business owners increase success.
HelloAlice (helloalice.com), a free multi-channel platform powered by AI technology, guides businesses owners by providing access to funding, networks and services.
Melinda Emerson, Entrepreneur, Host of #Smallbizchat LIVE
Marketing practices have dramatically changed with the onset of the COVID-19. This rapidly changing environment has presented both new opportunities & challenges for small businesses. This webinar will provide attendees with the ability to better understand digital marketing strategy and find potential untapped marketing opportunities for their small businesses. If you haven’t quite figured out how to build a standout brand online, you need an effective strategy. Let Melinda Emerson “SmallBizLady” walk you through an Internal Digital Marketing Reboot. Attendees will learn how to build a strong website, generate leads, build sales funnels and have an effective email marketing program. You’ll leave this webinar with a marketing plan to survive and thrive long after COVID-19.
All attendees will receive a free e-book: How to Recession-Proof Your Business.
Attendees will learn:
• Elements of A Successful Digital Marketing Strategy
• How to Attract Leads or Potential Customers
• 6 Cs of Social Media Marketing
• Sales Funnel Best Practices
• Post COVID19 Action Plan
John M. Blackstock Deputy District Director New Jersey District Office with Host Julie Hyman, Yahoo Finance
Next up in the Small Business Webinar Series, host Julie Hyman speaks with John Blackstock of the Small Business Administration of NJ. You’ll hear updates about federal coronavirus stimulus programs and have an opportunity to ask questions.
Mike Michalowicz, SBA Entrepreneur of the Year, Author of Fix This Next
In the first of the Verizon Small Business Webinar Series, Mike Michalowicz shares hands-on expertise in small business survival for challenging times - from strategic planning and cash flow to taxes. Mike talks live with our host, Ramon Ray, to offer specific steps you can take now and how to be ready to grow after the crisis. Mike Michalowicz is the entrepreneur behind three mutli-million dollar companies and author of Profit First, Clockwork, The Pumpkin Plan and Fix This Next.
Learn how Brett Druger of the Dental Family in Westfield, NJ took their office completely digital. He will share their transformation from paper charts to fully digital patient records, imaging and the ability to 3-D print same day crowns.
Dana Albert of Yahoo Small Business will share secrets on how to stand out online and update your business information across search engines, social networks, maps and more from one dashboard and how to enhance your listing to attract new customers the moment they search. We all know how damaging bad reviews can be to a business - he will share the best tools to track and enhance your online reputation on review sites. He will also show you actionable reports on how visitors interact with your listings by tracking everything from profile views to calls and get competitive insights.
When every call matters, being ready is always the right answer. Learn how VoIP can enable you to control your business identity, integrate all your mobile devices, improve the caller experience, promote your business and streamline management.