Name: Text: The Silent Channel for Digital Marketing and Customer Care
Start: 2015-08-13T17:00:00Z
End: 2015-08-13T17:48:00.000Z
Location: BrightTALK
Rating: 4.38

News, information, and research detailing Intelligent Assistants, Intelligent Authentication Conversational Commerce. Webcasts include in-depth analysis of market forecasts, real-world case studies, and proven business value.

A series of accounts in tech news outlets and mainstream newspapers make it sound like anybody with voice synthesis software can spoof their way through contact center authentication routines. Truth is, all of us have to be sensitive to how Deepfakes and Synthetic Voice can take advantage of security holes within business organizations. 
 
Contact centers are an increasingly attractive target as work shifts to remote resources, workflows change and calls increase in both complexity and volume. A recent global survey by Opus Research documented a multiplier effect spawning increases in resource requirements on contact centers if they are to maintain customer service levels. The imperative is on customer service organizations and businesses of all sizes to acknowledge and understand these new threats and security exposures.
 
Join this live, interactive webinar with Opus Research and ValidSoft to learn more about the rapidly evolving threat landscape and what you can do about it.  Topics include: 
 
* Current challenges for security and authentication based on global survey results
* Reality check on the impact of Synthetic Voice and Deepfakes
* Deep dive into methods and practices for stepping up security without decrementing customer service or employee productivity
* More modern approaches to thwarting emerging attacks

Synthetic Voice and DeepFakes: What’s Real and What You Can Do About It

Marketing, sales, and customer support are constantly under pressure to meet ROI objectives through advertising optimization, sales acceleration, and cost control measures. Today’s high inflation and economic headwinds have raised the financial stakes dramatically. To thrive in this challenging environment and stay one step ahead of the competition, leading organizations use conversation intelligence.

Join this live, interactive webinar (Tuesday, Feb 14th at 1pm EST) to learn how conversation intelligence can help you address the challenges in today’s new economy. You’ll hear from executives at: Invoca, the leader in AI-powered conversation intelligence; Spectrum Retirement Communities, a leading operator of retirement, assisted living, and memory care communities; and Opus Research. The three will discuss how conversation intelligence empowers organizations to spend smarter and improve return on investment from marketing budgets, all while prioritizing the customer. 

Tune in to learn how to:
• Apply the insights gleaned from web searches, mobile apps, messaging, and phone calls to optimize marketing campaigns
• Identify customer needs and create personalized experiences that improve conversion rates
• Improve the customer experience by reducing the frequency of abandoned calls, long hold times, and call transfers

Addressing Challenges of the New Economy with Conversational Intelligence

For too many businesses, deploying bots has been a costly drain on financial resources and personnel without commensurate business benefits. Today, new technologies, informed by large language models, promise to reduce the time it takes to train chatbots and intelligent virtual assistants minimizing the headcount required to deliver high-quality, conversational self-service.  

Join this live, interactive webinar (Wed., January 25th, 1pm EST) with seasoned conversational AI practitioners from Knowbl and executives from Opus Research to learn why last-generation chatbots struggled and how new transformer-based solutions improve efficiencies to deliver better customer experiences precisely when they’re most needed. Topics under discussion include:

• How the latest transformer-based, large language models (like ChatGPT) fit into an enterprise's self-service strategy
• Why last-generation chatbots have been limited and underwhelming
• What prevents new solutions from entering production and delivering on the self-service promise of AI
• What approaches enable brands to bring transformer-based solutions to production in a fraction of the cost and time

Making Bots Better: Leveraging Transformer-Based Solutions

Brands understand that if they are not delivering great customer experiences (CX) across digital and voice channels, it is an existential threat. And data-driven brands understand that they can't manage what they don't measure. In order for organizations to be resilient, they must effectively manage this tango between digital and voice with holistic analytics across all types of conversations.
 
Whether they text or talk, businesses across multiple industries, from industries like financial services, retail, streamed entertainment and healthcare, have found ways to uncover conversational patterns and customer insights from every interaction and put it to use to improve business outcomes in measurable ways.
 
Join Opus Research and LivePerson in a live, interactive webinar (Tuesday, December 6th, 1pm EST) for a deeper dive into the technologies that help companies get past collecting pure data to derive true insights and delivering measurable results through better listening. Come learn:

• Real-world case studies and high-impact use cases for Conversational Intelligence
• How to spot previously undetected issues to glean business insights
• How to deploy tools to that generate meaningful measurements of business outcomes
• How to leverage analytics to determine automation and self-service opportunities

Conversational Intelligence: Measurable Results Through Better Listening

Successful implementations of conversational intelligence are driving incremental revenue, reducing servicing costs and improving customer experiences. Conversational Intelligence is also becoming easier to implement, thanks to companies like Gridspace. 

Gridspace is a true, full-stack provider of conversational AI. Customers including USAA, Square and Optum use Gridspace to capture, transcribe and analyze live phone calls. Last year the company added Gridspace Grace, a virtual agent platform and authoring tool, to its offerings.

Join Opus Research and Gridspace in a live, interactive webinar (Wednesday, September 28, 1pm ET / 10am PT) to discover key ways contact centers bring virtual and human agent conversations together in one place and how a fully-containerized, cloud native platform democratizes conversational insight discovery and voice automation.

Conversational Intelligence: Empowering Human and Virtual Agents

The recent high-profile Lapsus$ attack has made it abundantly clear that zero-trust must start with guaranteeing a user’s identity. Without this ability, physical network and authorization constraints are meaningless. The market needs to move quickly to plug the vulnerability in Zero Trust (ZT). With No Identity, there is No Zero Trust.
 
In this webcast, Opus Research and ValidSoft’s CEO Pat Carroll will discuss:
 • How to build Zero Trust on solid ground
 • Why you need Zero Trust Identity Security
 • How you can implement ZT Identity Security using Voice Biometrics

No Guaranteed Identity, No Zero Trust!

While a handful of voice assistants introduced by tech giants have become household names, their high-profile has not been accompanied by reliable results and repeated use.

The lack of ubiquitous voice apps and general blasé uptake by consumers has Opus Research and Speechly asking the question: are voice assistants necessary?

Join this live, interactive webinar to examine the common attributes of successful voice apps that make it easy for individuals to use very brief utterances to accomplish complex, but everyday, tasks. Topics include:

● Learnings from Successful & Unsuccessful Voice Experiences
● Impact of Speed with Voice UI Features
● Making more of search and navigation
● Preparing for the Metaverse

Voice as an Accelerant – Are Voice Assistants Necessary?

Opus Research and Uniphore discuss how Conversational Intelligence improves agent productivity, customer experience, and ROI for Telecoms

Agenda:
* Addressing the top challenges in Telecom call centers
* Empowering agents and improving the customer experience through conversational intelligence
-- Techniques to decrease average handle time and after-call work
-- How to analyze and quantify ROI and customer experience for Telecom call center solutions
* Customer use case, how companies leverage Uniphore's U-Assist Aftercall Max

Empowering Agents and Improving ROI for Telecoms

Increase in the number and size of data breaches and consumer fraud incidences reflect deficiencies in today’s approaches to identification and access management.  Join Opus Research and ValidSoft (Wednesday, May 18th) for a lively discussion on how voice biometrics and identity assurance is a marked improvement over popular approaches to multi-factor authentication (MFA) and the promising future of voice authentication in our digitized world.

In this webinar, you learn:
* Benefits from the speed, accuracy and precision of voice biometrics
* Real-world use cases for customer authentication and employee identity assurance
* Future of access and authentication using voice biometrics

Identity Assurance: Addressing the Achilles Heel of Multi-Factor Authentication

If your call centre security process relies on questions anyone can answer and passwords no one can remember, then it isn't truly secure - and your customers deserve better.  Join Matt Smallman to launch his new book "Unlock Your Call Centre" in a live webinar. He'll be talking with Dan Miller, founder of Opus Research, about the impact of traditional security and his proven approach to upgrade security, efficiency and caller experience. 

You'll gain insight into:

- How traditional call centre security approaches hurt your customer and agent experience as well as your bottom line
- How to understand and visualise how your processes perform today 
- How to determine the most appropriate modern security methods, including Voice Biometrics and Network Authentication, for your organisation's unique context
- How to successfully make a case for change
- How to implement these methods for maximum adoption and benefit

Unlock Your Call Centre

In the live interactive webinar (Tuesday, March 8th), join Opus Research, RedRoute, and Brooklinen to learn strategic approaches for call automation and what your business can do to help deliver better customer experiences. 

Topics include:
-- Achieving business results for reducing abandoned calls, queue time, and talk time
-- The value of no-cost, easy implementation and performance-based pricing
-- How RedRoute's solution is helping businesses today
-- Brooklinen's RedRoute integration experience and performance

Overview of topic and discussion
The key to providing a great customer experience is meeting customers in their support channel of choice, the phone. Automated self-service and intelligent assistants benefit from simple, narrow support requirements for customer care, saving considerable live agent costs in call deflection. The best call automation assistants can reliably handle high volumes of user intents (e.g., status of order, cancel order, change my order, returns, etc.) with impressive precision. The benefits are well known but have long been out-of-reach for most brands.

One company that is delivering better customer experiences with call automation is RedRoute. The company has achieved success by emphasizing speed to deploy (~30 minutes) and delivering results. For contact centers on modern tech stacks, RedRoute can automate a significant portion of calls and free live agents to handle more complex support cases, enabling brands to affordably deliver high quality phone support. RedRoute's SaaS solution has strong adoption with eCommerce brands, and the company just announced the closing of their $6.5M Seed Round.

The Modern CX Tech Stack

In this live, interactive webinar, Opus Research and SymNex Consulting break down what's new in authentication and fraud prevention, exploring 22 solution providers from across the spectrum who are actively deploying technologies that improve enterprise security, efficiency, and customer experience. Topics include: 

* Why enterprises need to rethink authentication and fraud prevention strategies now
* Innovations in voice biometrics, cloud contact centers, platforms, and speech analytics
* Inclusion of new categories for network authentication and behavioral biometrics 
* Guidance of solution providers who are leaders and standouts

Highlights: 2022 Intelligent Authentication and Fraud Prevention Intelliview

For an enterprise currently supporting text-based chat assistants, the idea of leveraging that same knowledge base and supporting the required integrations with voice channels, and especially the telephone network, may seem like a daunting task. Text and voice assistants face different operational challenges and typically require ongoing, independent optimization and maintenance.

In the second part of this webinar series, Dan Miller and Scott Baker from Opus Research, and Livio Pugliese from PhoneMyBot discuss the technical requirements for adding voice to chatbot solutions, some practical deployment options, and what you should expect for enterprise business results. 

* New and Improved Options to Enable Voice 
* Supporting Complex Intelligent Assistant Requirements for Voice
* Deployment Considerations 
* Achieving Business Results

Getting Technical with Enterprise Voice Deployments

In order to build successful intelligent assistants, companies shouldn’t have to compromise or migrate their existing chatbot solution to a new platform simply because they want to support voice. 

Join Dan Miller and Scott Baker from Opus Research, Livio Pugliese from PhoneMyBot and Jordi Torras from Inbenta as they review new opportunities to simplify the adoption of voice channels with an existing chatbot integration.

Topics include:
Models for Deploying Intelligent Voice Assistants
* Implementation options from minimal effort to highly customized
* Ongoing optimization and maintenance models

Case Study: Inbenta
* How Inbenta reviewed options to build, buy, or partner
* Why Inbenta partnered with PhoneMyBot for a fully integrated solution

Integrating Voice into Omnichannel Bot Solutions

As more and more contact centers adopt natural language technologies, what will it take for customers to truly accept voice assistants?  Advancements voice assistants (Siri, Alexa, etc.) are not taking place in a historical vacuum. Individual end-users -- be they prospects, first-time shoppers, or long-time rewards program members -- have grown skeptical of the ability for a “voicebot” to meet their immediate needs. When it comes to voice assistants and speech-enabled services, public acceptance, expectations, and use consistently lagged behind technological advancements.   In this live, interactive webinar with Opus Research and PolyAi (Tuesday, Nov 16), learn how voice services are now results-oriented, success-focused, and faster than alternatives. Topics include:  * Long-term success will drive more use cases and increased usage * Real-world examples of both “good” and “bad” voice assistants * Checklist for success: Understand synonyms, accents, languages and handle multiple intents

The Voice Assistance Challenge: Exceeding Customer Expectations

Digital Transformation is hard! But, these days, it’s mandatory. To stay competitive, companies must make themselves available to their as they turn to online resources and mobile devices to make crucial contact. The problem is that, as they support omnichannel and multi-modal strategies, they are moving IVRs and contact center resources to “the Cloud.” And many businesses are challenged to manage and maintain optimal customer care for both an on-premise and hosted environments.

Join Opus Research and Speech-Soft Solutions as they describe critical steps you can take to master the dual challenges presented when companies must apply new technologies to respond to customers’ rapidly changing expectations. Topics include:

* The Checkered Past of Cloud Migration
* What’s New? – Adding AI-infused Resources
* Why Now? 
* The Self-Service Saga

Taking on the Insurmountable: Migrating Customer Care to the Cloud

In this Age of Digital Transformation, it is a major challenge for Contact Center and CX professionals just to keep voice-based resources up and running… not to mention managing to keep technology fresh and add new capabilities. Too often they feel they are “damned if they do” buy into the view that the customer care is moving to chat and text or “damned if they don’t” keep the voice channel up-to-date with the latest and greatest AI-infused technologies. Join Opus Research and LumenVox executives to:
 
• Identify elements of the voice channel most in need of an upgrade
•	Understand strategies and tactics for introducing AI-infused voice elements
•	Determine how to migrate elements with an uncertain future to proven solutions
•	Take advantage of those proven solutions at the lowest price

The Age of Voice Innovation, Part II: What Keeps You Up at Night

CX, Contact Center and Customer Care professionals are clamoring for solutions that make voicebots and chatbots more “affective,” meaning “sensitive and empathetic to customers’ emotional state”. Too often these initiatives are at odds with the core demand for self-service resources to be more “effective,” meaning “efficient and active” in helping customers complete their desired tasks.

Join executives from Opus Research and Zaion in a video discussion and demonstration of technologies and approaches to making affective bots more effective for customers, specifically:

•	How does affective application of AI result in effective responses? 
•	Can a bot really be empathetic?
•	What is the downside of mis-applying Emotional AI?
•	Is there a clear way forward for making the most of Emotional AI?

Making Bots Both Affective and Effective

Text Messaging (SMS) is the gateway into the wide world of messaging apps that are becoming mainstays for search, comparison shopping, product selection and all manner of digital commerce. Join Dan Miller, Lead Analyst & Founder at Opus Research, and Tobias Goebel, Director of Emerging Technologies with Aspect Software, as they describe how the organic growth in messaging services from Twitter, WhatsApp, WeChat Facetime, and others have revolutionized digital commerce, technical support and customer care.

Text: The Silent Channel for Digital Marketing and Customer Care

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Text: The Silent Channel for Digital Marketing and Customer Care

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