Local Social Commerce: The Explosion of Group Buying

Presented by

Greg Sterling, James Moran, Perry Evans

About this talk

Group buying or "social commerce" is one of the hottest and fastest growing segments online. Seemingly coming out of nowhere, there are now well over 100 companies in a massive land grab for consumer attention and local business promotions. Traditional media and established online publishers are also trying to get in on the action, which is already worth hundreds of millions of dollars today. In this webcast, join Internet2Go's Greg Sterling, Yipit co-founder James Moran and Close.ly CEO Perry Evans as we explore the rapid rise of group buying. Yipit will present new, unreleased data about SMBs and group buying; and we'll answer your questions and discuss the broader impact of social commerce on the present and future the local market.

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