Digital Product Management

Presented by

Mary Lichtenauer, Broadcom Solutions Engineer

About this talk

One of the reasons projects have difficulties in retaining stakeholder engagement is that those stakeholders don’t think in terms of projects. The project is simply the vehicle the business uses to implement change. What stakeholders care about is the impact of that change on the business. That’s what DPM delivers – aligning the work being done with the ways an organization achieves value – the digital products and the value streams those products roll up to. Join us and learn. Broadcom is collecting your personal data when you submit such information as part of the BrightTALK registration process. Your personal data is processed according to Broadcom's Privacy Policy: When you interact with Broadcom, this serves as your authorization to BrightTALK to provide your contact information to Broadcom in order for Broadcom to follow up on your interaction.
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