Six Ways Content Management Vendors can Supercharge their Webinars

Presented by

David Pitta, Sr. Marketing Manager, Demand Generation at BrightTALK

About this talk

Today's leading content management vendors are empowering their lead generation programs by leveraging webinars, and many have a great opportunity to augment their webinars with features such as event embedding, instant on-demand, and integrated user registration. Join David Pitta, BrightTALK's Sr. Marketing Manager, Demand Generation, to find out how his webinar program is engaging a community of 30,000 marketers and producing over 60 new leads per day. This 30-minute webinar will cover six features of the BrightTALK webinar and video platform that will supercharge your webinar programs, including: * Embeddable content: Allow attendees to view live and on-demand webinars and videos directly on your landing pages for a consistent brand experience * Instant on-demand: Automatically record and instantly convert live sessions to on-demand assets and have them available in the embeddable player * Integrated user registration: Integrate your CMS platform for a seamless user experience

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Attend free webcasts to learn how leading technology vendors are successfully mapping marketing tactics to their target audience's buying cycle. During these live webcasts, which are also available on-demand, marketers will discuss how their company has changed its approach to awareness, demand generation, pipeline nurturing and customer engagement to dramatically improve results. Don't miss this opportunity to get useful insights for your own marketing campaigns.