Amy Mcilwain, President & CEO of Financial Social Media
As a financial professional, you probably know that you need a social media policy, but may wonder: What exactly should it say? What should it include? How do I even get started?
This webinar is designed to arm you with the best strategies for making a social media policy that is compliant, specific and relevant to your firm. By the end of the presentation, you will understand:
•The overall purpose of social media policies
•The tone and writing style appropriate for social media policies
•How to establish best practices for personal websites and social media platforms
•How to establish best practices for business social media platforms
•How to create protocols for crisis situations
If you are a financial professional using social media, this discussion is one you won’t want to miss!