Hi {{ session.user.profile.firstName }}

Targeted Contact Mapping & Campaign Content Alignment

Manage webcast
Steve Barnard, Lenovo; Lisa Bauerlein, Lenovo; Frank Willey, Oceanos, Inc.
The ability to map and target specific contact types is increased with higher levels of intelligence. This greatly enhances your ability to align your specific content to the audience and create a more responsive contact universe. To boost pipeline velocity and downstream revenue alignment, marketers can use this high-level mapping to create engaging micro-level campaigns.

Learn how Lenovo leveraged “competitive intelligence” to drive repeatable and predictable MQLs/SRLs and grow market share for their workstation products.
Oct 1 2012
51 mins
Targeted Contact Mapping & Campaign Content Alignment
More from this community:

Demand Generation

  • Date
  • Rating
  • Views

Embed in website or blog

Successfully added emails: 0
Remove all
  • Title: Targeted Contact Mapping & Campaign Content Alignment
  • Live at: Oct 1 2012 7:45 pm
  • Presented by: Steve Barnard, Lenovo; Lisa Bauerlein, Lenovo; Frank Willey, Oceanos, Inc.
  • From:
Your email has been sent.
or close
You must be logged in to email this