Global Content Must-Haves for Technologists, Marketers and Communicators

Presented by

Steve Walker - Senior Director in the Experis Global Content Solutions Practice

About this talk

No matter which department leads your organization in delivering content to a global audience, it takes collaboration and the right tools to be effective. As content grows at warp speed, efficient content management becomes ever more crucial for a company’s success. Many groups in an organization own content and have great interest in maximizing its effectiveness. Marketers have a vested interest in what content is produced and positioned. Communication departments strive for agile delivery and consistent production. Technology teams work to establish various platforms and content delivery functions. Each has a unique perspective and a critical role in how content is created, managed, and delivered to an organization’s key stakeholders around the world. In this 60-minute webinar, we’ll examine best practices to managing your content for a global audience from three unique business perspectives. Experis will discuss the must have fundamentals for effective global content management to improve content effectiveness and reduce content management spend. Tips include how technology can streamline your content processes to save time and money, and how to integrate international talent pools for translations and subject-matter expertise. Attendees will learn how to: •Identify challenges that peers in their organization face regarding Global Content Management •Optimize content for a global audience •Harness technology for better internal and external communication •Maximize the value of offshore/near-shore talent pools •Integrate content-related processes across their organizations to save time and money

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Experis is the global leader in professional resourcing and project-based solutions. Experis accelerates organizations' growth by attracting, assessing and placing specialized expertise in IT, Finance and Engineering to deliver in-demand talent for mission-critical positions and projects, enhancing the competitiveness of the organizations and people we serve. Experis is part of the ManpowerGroup® family of companies, which also includes Manpower and Talent Solutions. To learn more, visit www.experis.com