App Store Optimization: Overview and Best Practices

Presented by

Craig Weinberg, 3Q Digital; Gary Yentin, App Promo

About this talk

You can build a shiny new app, but unless you've optimized for discovery on app stores, it may never get momentum. 3Q Digital VP of Mobile Strategy Craig Weinberg joins App Promo's Gary Yentin for a free 1hr. webinar on the ASO (app store optimization) landscape and challenges and best practices for discovery. Craig and Gary will cover: - the impact of ASO - the major ASO platforms and how strategies differ on each - the similarities between ASO and SEO - best practices and tips for any ASO campaign Join us and bring questions!

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3Q Digital provides full-service digital marketing for all manner of clients, including B2B, B2C, and lead gen. The company uses proprietary methods across platforms including search, display, mobile, SEO, and Facebook, with a focus on optimizing ROI and exceeding client business objectives through a combination of consulting-level strategy, advanced data/analytics, and device/channel-based excellence.