Crisis Communication After an Attack

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Presented by

Chris Leach, Chief Technologist (HPE). Vitor De Souza, VP, Global Communications (FireEye)

About this talk

Are you prepared? It’s headline news. Cyber attackers are increasingly more sophisticated and data breaches are becoming common place. Some say “it’s not a question of if you’ll be breached, but when”. You need a plan. Even the most security-conscious organizations are not prepared for the necessary actions needed to gain control after a cyberattack. Preparing an emergency response communication plan keeps stakeholders informed following a breach. Taking an early communication approach will combat rumor and conjecture. The breach is now a business problem. From employees and customers to partner and suppliers – people need to be confident the situation is being addressed, managed, and resolved. Communication is key. Smart organizations view their security crisis-communication plan as an ongoing necessity. Get ahead of the reactive situation and decrease the uncertainty. Involve the company’s top leaders across the cross-functional organization. Create a framework for answering questions honestly and with integrity. Share information up front and often. Frequent detailed communication couple with action timelines creates confidence. Get operational in real time. You can’t control the communication cycle without having done some work in advance. A well-developed crisis response plan with different scenarios will train your team to operate in real time when the inevitable occurs. You can take control of the situation with timely communications. Be prepared. Join us for our upcoming webinar to learn how to build a strong crisis-communication foundation for your organization. See you online! The HPE FireEye Team

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