The Future of Sales & Marketing

Presented by

Noel Anderson, VP Growth Partnership Services, Frost & Sullivan

About this talk

Join us as we explore key sales and marketing issues with insights from B2B sales and marketing opinion leaders regarding their solutions for overcoming them. Highlights of the webinar include: •What makes a strong sales person? What makes a great marketer? Is there a future for sales and marketing integration? •Access to our unpublished '2012 marketing priorities survey' findings in which over 500 senior marketing executives shared their thoughts •Hear a best practice case study: how a forward thinking organization already addressed the number 1 challenge identified in the survey and, as a result, grew sales and EBITA •Uncover mega trends and convergence factors that will shape tomorrow's business environment

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Marketing experts share tips and best practices for achieving success with email, social media, demand generation, mobile marketing and other trending topics. You will walk away from the live and on demand webcasts with practical advice for your strategic and tactical marketing initiatives to achieve your business goals.