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The Importance of Segmentation in Content Marketing

Why is it critical for marketers to segment their databases and provide relevant content to their target audience? Learn from marketing and industry experts about why they are segmenting their databases
Recorded Mar 27 2012 5 mins
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Presentation preview: The Importance of Segmentation in Content Marketing

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How is the B2B marketing landscape evolving?
Learn from marketing experts how content is accelerating demand generation; the importance of leveraging your distribution channels, and how best to capture the insights of content engagement to meet your objectives

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  • Title: The Importance of Segmentation in Content Marketing
  • Live at: Mar 27 2012 1:00 pm
  • Presented by: Various
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