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BrightTALK Program Drives Strong ROI for Cherwell

Webinars are consistently ranked among the top-performing marketing tactics to boost engagement and demand. Learn how and why Cherwell uses BrightTALK's AI-powered content and demand marketing platform. Cherwell uses BrightTALK Channels to give inspiring Talks and grow its audience. BrightTALK Content Leads and BrightTALK Community Summits are among their highest performing demand programs.
Recorded Jan 4 2019 3 mins
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Presented by
Cole Ericson, Marketing Automation Manager, Cherwell
Presentation preview: BrightTALK Program Drives Strong ROI for Cherwell
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Mastering Growth

  • BrightTALK Program Drives Strong ROI for Cherwell Recorded: Jan 4 2019 3 mins
    Cole Ericson, Marketing Automation Manager, Cherwell
    Webinars are consistently ranked among the top-performing marketing tactics to boost engagement and demand. Learn how and why Cherwell uses BrightTALK's AI-powered content and demand marketing platform. Cherwell uses BrightTALK Channels to give inspiring Talks and grow its audience. BrightTALK Content Leads and BrightTALK Community Summits are among their highest performing demand programs.
    Watch now
  • How Content Marketing Is Evolving Recorded: Jul 13 2018 4 mins
    Val-Pierre Genton, VP, Product Marketing at BrightTALK
    Watch this short video to learn how content marketing is evolving.
    Watch now
  • How to turn storytelling into business growth Recorded: May 31 2018 8 mins
    Carla Johnson, Keynote Speaker, Author, Storyteller and Chief Experience Officer
    Learn insider tricks on storytelling from world-renowned storyteller, entertaining speaker and a prolific author Carla Johnson.

    Over the last two decades, Carla has helped architects and actuaries, executives and volunteers, innovators and visionaries leverage the art of storytelling to inspire action through amazing experiences. Her work with Fortune 500 brands set the stage for the latest of her seven books. Experiences: The 7th Era of Marketing sets the benchmark for a powerful new way for marketing to create value for businesses. Named one of the top 50 women in marketing and the chair of the ANA’s Business Marketing Association board of directors, Carla regularly challenges conventional thinking.

    Today, Carla travels the world teaching anyone (and everyone) how to cultivate idea-driven teams that breed unstoppable creativity and game-changing innovation.
    Watch now
  • BrightTALK is built for the connected economy Recorded: Jan 6 2018 2 mins
    Val-Pierre Genton, VP of Product Marketing, BrightTALK
    Watch this short video to learn more about BrightTALK.
    Watch now
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  • Title: BrightTALK Program Drives Strong ROI for Cherwell
  • Live at: Jan 4 2019 7:15 am
  • Presented by: Cole Ericson, Marketing Automation Manager, Cherwell
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