The C-Suite's Perspective On Using Data To Boost In-Store Conversion
Retailers have been collecting data within their brick-and-mortar stores for years, but have struggled to turn it into actionable insight. To succeed, retailers need to implement the tools that will help them understand their customers’ in-store experience and integrate that knowledge into their business. In this session, Bob Willett, Former CEO, Best Buy International and Chairman of the Board, Metapack, will share insights into the their strides in changing the in-store experience to engage customers. First merchants must improve the supply chain. Next, they must improve in-store conversion by arming associates with real-time information and understanding high-velocity spots in the store.
RecordedJun 11 201257 mins
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Taking a strategic approach to location performance measurement can reap big rewards by boosting sales and increasing customer satisfaction. Retailers must strive to understand shopper behavior in each department, including when they visit, how long they stay and what they do after visiting specific locations, information vital to defining and quantifying the desired customer experience. This data can help to determine performance at the departmental, brand or end-cap level – affecting customer experience and retail success.
This presentation will offer insights into the highest value applications of location analytics, including how location analytics measure the effects of marketing, merchandising and store operations on consumer experience and retail performance.
Marge Laney, CEO & Brian Laney, VP Marketing, Alert Tech
In this session, attendees will learn about the truth behind the some of the most valuable square footage in a retail store: the fitting room! This part of the retail store often is overlooked as a revenue generator or customer engagement opportunity. Presenters will share tips and tricks about transforming the fitting room into an engine to increase sales and build customer loyalty. Using a SaaS-based analytics solution, retailers can track store activity and assign data-informed goals to coordinate shopper behavior with fitting room activity. You will be able to take these lessons and apply them to your customer experience to ensure you can define and quantify this process.
Peter Blum, VP of Product Management, Instart Logic
This holiday season, your customers are going to be shopping via mobile devices across wireless networks. Is your website geared up to deliver an optimal shopping experience?
Join us for this session where we will discuss 5 steps you can take to ensure the performance of your online store is optimized for all your customers across any device class.
•Learn why web performance is closely linked with driving higher revenue
•Beat the performance challenges of latency, last mile bottlenecks, and image load time and deliver your website to every mobile device
•Dynamically serve the right image size to the right device - fast
•Increase product image quality and size without reducing performance
•Dramatically improve page load times and therefore conversions
•Case studies: How leading online retailers Dollar Shave Club and One Kings Lane have increased both performance and conversions
Miya Knights, Senior Research Analyst, IDC Retail Insights ; Mike Haze, Director Of Product Management, Mozu
In today’s competitive business landscape, retailers can't afford any delays when releasing new products to market. With a single, integrated commerce platform in place, marketing and merchandising teams can experience a new agility that enables them to rapidly introduce products or open pop-up stores based on market trends and needs.
Join Miya Knights from IDC Research and Mike Haze from Mozu as they discuss how to directly empower marketers and merchandisers with streamlined and powerful tools that create smarter, faster go-to-market strategies. With freedom from IT, retailers can now bring brand consistency and unique product experiences to customers.
Gary Schwartz, President, Impact Mobile ; Eileen Kolev, Retail Program Manager, MicroStrategy
"Do you want to learn how leading retailers such as Whole Foods, The Container Store and Gucci are improving customer service by arming store associates and managers with best-in-class mobile technology? Register for this webinar to find out Retailers know they need to be mobile to meet today’s customer demands. More than half (56%) of retailers say their top business challenge is knowing that “Consumers are using mobile as part of their shopping experience and we need to be there,” according to Retail Systems Research (RSR). This will be vitally important moving into the competitive holiday season.. During the webinar Gary Schwartz, President of Impact Mobile and Chairman of 4more Innovation, will talk about how mobile technology is transforming the store into a “smart location” led by the Internet of Things (IOT): “The IOT allows the retailer to finally build intelligent space around their offering to fulfill their mobile shopper demands.” Central to this next-generation mobile strategy, mobile apps are transforming the way retailers operate and engage with customers. EKN reports that 77% of retailers believe that store operations will have the greatest positive impact from mobility initiatives. Webinar participants will learn about the key benefits of a best-in-class mobile app strategy in time for the holidays, including the ability to: Improve sales, reduce stockouts and improve promotion execution
Enable real-time product information and assisted selling for shoppers; and
Improve employee productivity through mobile training, task-driven alerts, and gamification.
Zimm Zimmerman, VP of Personalization, Merkle and Arif Damji, Senior Director of Strategy & Development, 500Friends
What sets you, as a retailer, apart from your competitors? It is the relationship you have with your customers. During this holiday season, it’s not just price that will separate winners from losers. Instead, retailers who can deliver relevant and personalized conversations with their customers — at scale — will realize the true advantage.
During this webinar we will explore what consumers expect from retailers in regards to personalization and how this affects their holiday shopping patterns. Presenters will provide the steps you can take now to improve personalized communications and how you can use the holiday rush to advance your personalization strategies in the coming year — for real bottom-line results.
Key Take-Aways include how to:
» Uncover the expectations of consumers in regards to personalized communications and how this affects their holiday shopping;
» Explore 10 tips to optimize personalization strategies this holiday season; and
» Use learnings from the 2014 holiday season to improve personalization strategies into 2015.
Richard Mader, Director Emeritus, ARTS; John-Pierre Kamel, Principle, RFID Sherpas
Even if you have not been waiting patiently to find out when RFID would finally reach market saturation in retail, you might be interested to know that the emergence of the Internet of Things (IoT) combined with the omnichannel imperative may have created the perfect storm of circumstances to propel RFID into mass implementation.
Find out more during this upcoming webinar “Inventory accuracy is critical to endless aisle and buy online/pick up in-store,” said Richard Mader, Director Emeritus for the Associate of Retail Technology Standards (ARTS). “RFID is the best technology to achieve up to 99.9% inventory accuracy. And having RFID in all products is the foundation to the IoT. If you want to talk to a device, it must be identified.” During this event, Mader will be joined by John-Pierre Kamel from RFID Sherpas to analyze the latest RFID news, trends and insights — and the impact on omnichannel retail.
Lorenz Jakober, Sr. Product Marketing Manager, Akamai & Daniel Shugrue, Director of Product Marketing, Akamai Technologies
"As much as 41% of sales during Thanksgiving weekend take place online, according to the National Retail Federation (NRF). In fact, online holiday sales generated $78.7 billion in revenue in 2013, and showed yearly increases of 15%.
For retailers, that means you need to do all you can to ensure your web site is available, high-performing, and able to handle peak capacity However, not all traffic is the kind your business desires. During the 2013 holiday season retailers saw a 5x increase in Black Friday attack traffic compared to the beginning of November, and malicious traffic is only expected to increase in the coming retail season.
To learn how to overcome the challenges of the upcoming holiday season, sign up for this webinar today!
During this event, attendees will receive the following strategic insights, tips and tactics:
• Best practices for scaling to meet peak demand;
• How to tackle the complexities of delivering high-quality user experiences across different networks; and
• Strategies that offer scalable protection without compromising performance.
Jim Davidson, Director of Research, Bronto Software
For many retailers, the holiday season actually begins in September. Are you ready? Now don’t panic. Actually, it may be time to panic just a little.
With fewer days between Thanksgiving and Christmas, you need to start planning early in order to finish strong for the year.
Let Retail TouchPoint’s six-part Holiday Connected Consumer Series lead the way to a happy holiday.
Jim Davidson, Director of Research at Bronto Software, kicks off the series with an in-depth analysis of seasonal trends and hour-by-hour data from the 2013 holiday season designed to help you perfect your holiday plan and react with confidence when last-minute, make-or-break situations arise.
This first webinar will address some of the most critical holiday planning questions, such as:
• Should I start my Black Friday sales early?
• How many messages can I send on Black Friday and Cyber Monday?
• What do I do when mistakes happen?
• How can I boost an underperforming campaign?
• What trends should I expect during the 2014 Holiday Season?
With Datadog’s cloud-scale performance monitoring capabilities, users obtain invaluable operational data about their cloud environment and applications. IMMUNIO is the latest addition to the list of more than 100 turnkey Datadog integrations (a group that also includes Amazon Web Services, Docker, and Slack). The IMMUNIO integration makes your existing Datadog monitoring even more powerful. By using IMMUNIO with Datadog, you gain critical insights into how attacks are affecting your system -- and you get the tools you need to stop the attacks immediately.
The data provided by your IMMUNIO integration with Datadog helps you determine what’s normal for your system and your apps -- so you can quickly zero in on abnormal activity, determine whether it’s malicious, and immediately safeguard your apps.
Join IMMUNIO and Datadog for this informative webinar and get the scoop on all the benefits of the IMMUNIO integration, including the ability to:
- Correlate CPU usage spikes with a brute force login attack
- Diagnose database query latency by matching to a blind SQL Injection attack
- Use IMMUNIO to stop bots by automatically serving CAPTCHAs, and set a Datadog alert based on number of CAPTCHAs served.
- Harden your application against Cross-Site Scripting, SQL Injection, Remote Command Execution, and other vulnerabilities -- even many zero-day attacks
Join Bizagi and guest speaker, Forrester's John Rymer to explore the research findings from Bizagi’s new independent study into enterprise digital transformation programs.
Register to hear practical advice for overcoming the challenges of digital transformation, including insights into companies that have:
- Fought & beat resistance to change
- Intelligently mitigated risks
- Overcome technical constraints
- Ensured business & IT alignment
Do you really know the implications for your business of all the terms and conditions listed in the agreements that a public cloud service provider asks you to sign? Public Cloud Service Agreements: What to Expect and What to Negotiate, Version 2.0 was written to help you, the customer, understand the meaning of these terms, obtain clarifications, and sometimes get stronger commitments. This white paper complements the Cloud Standards Customer Council’s Practical Guide to Cloud Service Agreements but goes deeper, based on analyzing dozens of actual agreements. Version 2.0 reflects the evolution of the market, the growing concerns about privacy, the development of hybrid clouds, and more. Join several of the paper’s co-authors who will share best practices to evaluate competing offers.
The HPE Helion Cloud Suite is a new software suite that brings together a full range of hybrid cloud capabilities, enabling you to deliver and manage the full spectrum of applications and technologies -- from traditional, virtualized, cloud native and containers -- across a broad range of infrastructure environments.
The HPE Helion Cloud Suite provides:
Full-stack automation and a powerful orchestration engine to enable rapid delivery of IT services and applications
A common simplified, self-service storefront for IT and developers
A complete development environment supporting DevOps processes for traditional and cloud-native applications
Operations management capabilities with big data analytics and service-based compliance
Complete hybrid cloud management so you can design, deliver and manage IT services across multi-vendor traditional IT, private, public and managed cloud environments
Join us for this web event to find out how the HPE Helion Cloud Suite can help you take advantage of any cloud, any environment and any new technology for any application.
Every time you turn around, you hear about yet another organization’s successful Agile transformation – so what are you waiting for? Join Andy Jordan, ProjectManagement.com as he discusses the benefits of Agile (even if your organization is predominantly waterfall-focused) and how you can help get your organization on the path to Agile success. By attending, you will gain practical knowledge on how to help your organization quickly and confidently respond to change, deliver value faster than your competition, and build high-quality products - that your customers really want!
This session is approved for 1 Project Management Institute (PMI) PMP Credit.
Container-based applications are driving changes in the IT tool chain up and down the stack. In addition to a container orchestration platform, these applications need a full stack of services including load balancing, service proxies, visibility/monitoring, service discovery, and security.
This webinar jointly presented by Avi Networks and Mesosphere, will uncover the strategies for delivering application services and best practices for building, deploying, and managing large Mesos clusters with thousands of nodes.
You will learn:
• How to simplify orchestrating microservices applications
• How to discover services automatically
• Gain visibility to application components and their interactions
• Ways to scale applications seamlessly
• Achieve security through micro-segmentation, SSL, and L4-L7 policies
With all the technology and process improvements over the past 20 years, and with almost every IT organization wanting to increase ITSM maturity, you would think that maturity levels would have increased; but that is not the case. This webcast will discuss how to increase ITSM maturity in eight different areas including user experience, process automation, and incident, problem, change, configuration, request and knowledge management, and more.
Customers are aggressively moving towards the ultra-fast computing platforms. To suit the same SAP has developed / equipped their Business suite software to handle the requirements and yet made the software simple i.e S/4 HANA.
S/4 HANA is being adopted by many of the customers due to high performance and Simplicity of the product and also the future innovations of SAP are based on S/4 HANA.
Do you want to unlock the potential of your software and learn the technical challenges in the path to S/4 HANA? Then it is time to understand on how this can be achieved by attending our webinar.
This first webinar is intended for business decision makers, to learn how SAP Business One can enable you to transform your distributor channels by standardizing their processes and their integration with SAP Business Suite, using SAP Business One.