The C-Suite's Perspective On Using Data To Boost In-Store Conversion
Retailers have been collecting data within their brick-and-mortar stores for years, but have struggled to turn it into actionable insight. To succeed, retailers need to implement the tools that will help them understand their customers’ in-store experience and integrate that knowledge into their bus
Retailers have been collecting data within their brick-and-mortar stores for years, but have struggled to turn it into actionable insight. To succeed, retailers need to implement the tools that will help them understand their customers’ in-store experience and integrate that knowledge into their business. In this session, Bob Willett, Former CEO, Best Buy International and Chairman of the Board, Metapack, will share insights into the their strides in changing the in-store experience to engage customers. First merchants must improve the supply chain. Next, they must improve in-store conversion by arming associates with real-time information and understanding high-velocity spots in the store.
RecordedJun 11 201257 mins
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HP ALM offers a great tool for managing and executing tests, and can form the cornerstone of a solid DevOps framework. However, DevOps involves far more than just tooling.
This webinar will demonstrate how to import BPM models to CA Agile Requirements Designer and further convert them into an active flowchart. Optimized tests can thereby be derived directly from the BPMs, bringing the business and IT into close alignment and eliminating manual effort. If the BPM changes, difference and dependency analysis and can be used to identify its impact on the system, automatically updating test assets.
Featuring Philip Howard of Bloor Research, this webinar will show you how the right tooling, processes and culture can fully automate testing, and how testing can be embedded within a success DevOps pipeline, driven by the design phase.
By attending this demo, you will understand:
- Why traditional testing techniques might not be suited to DevOps, with manual test design and maintenance creating delays and allowing an unacceptable number of defects
- How a requirements driven approach can eliminate many of the testing bottlenecks within a DevOps framework, while avoiding the “information hops” which degrade quality
- How to automate test case design, data provisioning and maintenance, building a re-usable library of test components to accommodate rigorous testing within a DevOps framework
The Industrial Internet of Things is rapidly evolving, both in terms of its business requirements and the enabling technologies needed to improve decision-making and gain competitive advantage. The ideal technical solution should be able to fuse streaming Fast Data coming from IoT devices and sensors with static Big Data about customers and assets.
In this webinar, hosted by Brian Clark of Objectivity and analyst Jason Stamper of 451 Research, we’ll discuss how to augment these critical categories:
We’ll explain the technical challenges involved when supporting massive volumes of data in a mixed workload environment, and how to leverage open technologies, such as Spark and HDFS, to enable real-time IoT intelligence.
It’s interesting to see how today, various macro-economic factors are changing the procurement dynamics in the Oil & Gas industry.
The strategic importance of sourcing, procurement and supply management has risen manifold with challenges encompassing; the need for a reliable knowledge and analytics ecosystems to handle vast quantities and scopes of capital project data, multiple risk factors related to workforce scarcity, stakeholder community, cyber-security, regional regulatory stringency and variability and global price volatility and increasing requirements for speed, agility and precision as energy companies compete to extract profits and advantage from the plethora of industry innovation opportunities now underway. Choice of an optimal procurement solution can impact the key operations & profitability of any and every company.
Click here to know more about how Dell's Procurement-as-a-service solutions specifically designed for Oil & Gas industry are pre-empting some of the key trends in the industry to bring to you the future-ready BPO solutions that creates measurable impact to you core business.
In the digital era, IT has an extraordinary opportunity to become a data-driven business partners helping the business achieve its goals of revenue generation, cost reduction, and risk mitigation. However, IT reporting and analytics have historically focused on descriptive and diagnostic work – describing what happened and why. The speed and agility of the digital revolution demands the ability to not only describe what happened in the past but to predict what might happen in the future and to make recommendations about what should be done.
IT operations analytics offers IT organizations a path to evolve the use of machine, operational and business data for more effective, forward-looking prioritization and decision-making. And in a recent BMC sponsored survey, 79% of IT pros said they would be more effective at their job if they had access to non-IT sources of data to help them make decisions in business context.
Join Donnie Berkholz, 451 Research, and Erin Avery, BMC Software, for a high energy, fast paced discussion on adaptive, real-time analytics that any IT operations organization can adopt to become highly prescriptive and predictive.
Cellular wireless traffic continues along a five-fold expected growth pattern over the next 5 years. In 2015, more than 50% was offloaded onto a wireless network and the percentage is expected to increase to 55% by 2020. How will this growth impact future wireless deployments and what is the industry doing to enable the future demand? This presentation will answer those questions and explain how system owners can stay ahead of the wave.
Topics to be discussed include:
-The drivers and projected growth of wireless traffic
-Impact of wireless growth to currently deployments
-Next generation wireless technologies
With Agile and DevOps practices in the forefront, the approach to the software development lifecycle demands a constant shift-left/right. It’s no secret that release cycles are accelerating. But how do you keep pace with the demands for faster, better, more complete testing?
Agile and DevOps testing teams need to:
• Collaborate to accelerate test design and maintenance
• Share the same IDEs, tools and templates
• Integrate with other testing processes and open technologies for continuous delivery
To achieve this you need a solution specifically built for continuous testing and continuous integration.
HPE Lean Functional Testing (LeanFT) is a powerful and lightweight tool that is perfect for developers, testers and automation engineers who practice Agile and DevOps. This web event will deep dive on the drivers for migrating to LeanFT, and challenges that you would encounter when implementing this transformation from a people, process and technology standpoint in the context of your current organization. It will also decipher the secret sauce to take a systematic approach to drive transformation (re-engineer process, people and technology) on your current automation initiative.
As organizations continue to adopt Digital strategies there has been an exponential growth in data generated within organizations.. Therefore it’s critical that your organization efficiently, securely and strategically manage and govern your information assets. Ideally, your organization needs a big data platform that not only transforms your IT computing infrastructure and delivers unmatched business performance and results to implement Digital Transformation, but also supports data archiving and application retirement requirements and ensures appropriate data governance and privacy measures.
The emergence of Big Data has driven the need for a new data platform within the enterprise. Apache Hadoop has emerged as the core of that platform and is driving transformative outcomes across every industry.
Attend this webcast to understand:
•How you could leverage the unique advantages of Open Enterprise Apache Hadoop with an overview of the technology
•How it fits within the enterprise, and gain insight into some of the key initial use cases that are driving these transformations
•How Microsoft Azure provides a first-class support for your Linux-based Apache Hadoop applications
•How easy it is to create a HDP cluster in Microsoft Azure and data movement automation for disaster recovery scenarios between your on-premises HDP cluster and your HDP cluster running in Azure
If you have a hard time simply clearing out application backlogs, how will you be able to innovate and meet demand for new, modern apps?
The secret lies in Rapid Application Development and Delivery. Join OutSystems and Georgia Tech to hear about their transition from extensive hard coding to rapidly delivering highly scalable critical apps. How rapid? Attend the webinar and find out (hint – it’s not months or years).
Hewlett Packard Enterprise brought together 60 business leaders to discuss about digital disruption. With a killer keynote by Geoffrey Moore, a lively panel of top executives and a thought-provoking session by IDC’s Thomas Meyer, the evening turned out to be inspiring and rich of insights.
Taking a strategic approach to location performance measurement can reap big rewards by boosting sales and increasing customer satisfaction. Retailers must strive to understand shopper behavior in each department, including when they visit, how long they stay and what they do after visiting specific locations, information vital to defining and quantifying the desired customer experience. This data can help to determine performance at the departmental, brand or end-cap level – affecting customer experience and retail success.
This presentation will offer insights into the highest value applications of location analytics, including how location analytics measure the effects of marketing, merchandising and store operations on consumer experience and retail performance.
Marge Laney, CEO & Brian Laney, VP Marketing, Alert Tech
In this session, attendees will learn about the truth behind the some of the most valuable square footage in a retail store: the fitting room! This part of the retail store often is overlooked as a revenue generator or customer engagement opportunity. Presenters will share tips and tricks about transforming the fitting room into an engine to increase sales and build customer loyalty. Using a SaaS-based analytics solution, retailers can track store activity and assign data-informed goals to coordinate shopper behavior with fitting room activity. You will be able to take these lessons and apply them to your customer experience to ensure you can define and quantify this process.
Peter Blum, VP of Product Management, Instart Logic
This holiday season, your customers are going to be shopping via mobile devices across wireless networks. Is your website geared up to deliver an optimal shopping experience?
Join us for this session where we will discuss 5 steps you can take to ensure the performance of your online store is optimized for all your customers across any device class.
•Learn why web performance is closely linked with driving higher revenue
•Beat the performance challenges of latency, last mile bottlenecks, and image load time and deliver your website to every mobile device
•Dynamically serve the right image size to the right device - fast
•Increase product image quality and size without reducing performance
•Dramatically improve page load times and therefore conversions
•Case studies: How leading online retailers Dollar Shave Club and One Kings Lane have increased both performance and conversions
Miya Knights, Senior Research Analyst, IDC Retail Insights ; Mike Haze, Director Of Product Management, Mozu
In today’s competitive business landscape, retailers can't afford any delays when releasing new products to market. With a single, integrated commerce platform in place, marketing and merchandising teams can experience a new agility that enables them to rapidly introduce products or open pop-up stores based on market trends and needs.
Join Miya Knights from IDC Research and Mike Haze from Mozu as they discuss how to directly empower marketers and merchandisers with streamlined and powerful tools that create smarter, faster go-to-market strategies. With freedom from IT, retailers can now bring brand consistency and unique product experiences to customers.
Gary Schwartz, President, Impact Mobile ; Eileen Kolev, Retail Program Manager, MicroStrategy
"Do you want to learn how leading retailers such as Whole Foods, The Container Store and Gucci are improving customer service by arming store associates and managers with best-in-class mobile technology? Register for this webinar to find out Retailers know they need to be mobile to meet today’s customer demands. More than half (56%) of retailers say their top business challenge is knowing that “Consumers are using mobile as part of their shopping experience and we need to be there,” according to Retail Systems Research (RSR). This will be vitally important moving into the competitive holiday season.. During the webinar Gary Schwartz, President of Impact Mobile and Chairman of 4more Innovation, will talk about how mobile technology is transforming the store into a “smart location” led by the Internet of Things (IOT): “The IOT allows the retailer to finally build intelligent space around their offering to fulfill their mobile shopper demands.” Central to this next-generation mobile strategy, mobile apps are transforming the way retailers operate and engage with customers. EKN reports that 77% of retailers believe that store operations will have the greatest positive impact from mobility initiatives. Webinar participants will learn about the key benefits of a best-in-class mobile app strategy in time for the holidays, including the ability to: Improve sales, reduce stockouts and improve promotion execution
Enable real-time product information and assisted selling for shoppers; and
Improve employee productivity through mobile training, task-driven alerts, and gamification.
Zimm Zimmerman, VP of Personalization, Merkle and Arif Damji, Senior Director of Strategy & Development, 500Friends
What sets you, as a retailer, apart from your competitors? It is the relationship you have with your customers. During this holiday season, it’s not just price that will separate winners from losers. Instead, retailers who can deliver relevant and personalized conversations with their customers — at scale — will realize the true advantage.
During this webinar we will explore what consumers expect from retailers in regards to personalization and how this affects their holiday shopping patterns. Presenters will provide the steps you can take now to improve personalized communications and how you can use the holiday rush to advance your personalization strategies in the coming year — for real bottom-line results.
Key Take-Aways include how to:
» Uncover the expectations of consumers in regards to personalized communications and how this affects their holiday shopping;
» Explore 10 tips to optimize personalization strategies this holiday season; and
» Use learnings from the 2014 holiday season to improve personalization strategies into 2015.
Richard Mader, Director Emeritus, ARTS; John-Pierre Kamel, Principle, RFID Sherpas
Even if you have not been waiting patiently to find out when RFID would finally reach market saturation in retail, you might be interested to know that the emergence of the Internet of Things (IoT) combined with the omnichannel imperative may have created the perfect storm of circumstances to propel RFID into mass implementation.
Find out more during this upcoming webinar “Inventory accuracy is critical to endless aisle and buy online/pick up in-store,” said Richard Mader, Director Emeritus for the Associate of Retail Technology Standards (ARTS). “RFID is the best technology to achieve up to 99.9% inventory accuracy. And having RFID in all products is the foundation to the IoT. If you want to talk to a device, it must be identified.” During this event, Mader will be joined by John-Pierre Kamel from RFID Sherpas to analyze the latest RFID news, trends and insights — and the impact on omnichannel retail.
Lorenz Jakober, Sr. Product Marketing Manager, Akamai & Daniel Shugrue, Director of Product Marketing, Akamai Technologies
"As much as 41% of sales during Thanksgiving weekend take place online, according to the National Retail Federation (NRF). In fact, online holiday sales generated $78.7 billion in revenue in 2013, and showed yearly increases of 15%.
For retailers, that means you need to do all you can to ensure your web site is available, high-performing, and able to handle peak capacity However, not all traffic is the kind your business desires. During the 2013 holiday season retailers saw a 5x increase in Black Friday attack traffic compared to the beginning of November, and malicious traffic is only expected to increase in the coming retail season.
To learn how to overcome the challenges of the upcoming holiday season, sign up for this webinar today!
During this event, attendees will receive the following strategic insights, tips and tactics:
• Best practices for scaling to meet peak demand;
• How to tackle the complexities of delivering high-quality user experiences across different networks; and
• Strategies that offer scalable protection without compromising performance.
Jim Davidson, Director of Research, Bronto Software
For many retailers, the holiday season actually begins in September. Are you ready? Now don’t panic. Actually, it may be time to panic just a little.
With fewer days between Thanksgiving and Christmas, you need to start planning early in order to finish strong for the year.
Let Retail TouchPoint’s six-part Holiday Connected Consumer Series lead the way to a happy holiday.
Jim Davidson, Director of Research at Bronto Software, kicks off the series with an in-depth analysis of seasonal trends and hour-by-hour data from the 2013 holiday season designed to help you perfect your holiday plan and react with confidence when last-minute, make-or-break situations arise.
This first webinar will address some of the most critical holiday planning questions, such as:
• Should I start my Black Friday sales early?
• How many messages can I send on Black Friday and Cyber Monday?
• What do I do when mistakes happen?
• How can I boost an underperforming campaign?
• What trends should I expect during the 2014 Holiday Season?