David Clifford, Global President of itSMF International's priSM Institute
priSM is itSMF International’s (www.itsmfi.org) unified worldwide professional recognition and credentialing program for service management professionals.
priSM credentials demonstrate an individual’s ongoing commitment to developing their knowledge of service management theory and practice through a structured program of continual professional development (CPD) activities and recognition of their achievements as their career progresses.
David Clifford, Fellow in Service Management (FSM) and the President of priSM, will highlight some of the activities that contribute to CPD credits, such as LIG involvement. David will also share his experiences regarding why he applied to become a priSM credential holder and what it has taken to maintain the credential and the resulting benefits.