Welcome to the API Economy

Ross Mason, Founder and VP Product Strategy, MuleSoft
Gartner predicts 75% of Fortune 500 enterprise will open an API by 2014. In this new API economy, those without an API strategy will be left behind. What does this mean for you and your business? Join Ross Mason, MuleSoft Founder, for a discussion on key API trends and what you can do in this New Enterprise era to unlock competitive advantage for your organization.

Questions to be discussed:
- What has changed with APIs?
- What is the API economy and how did we get here?
- How are APIs transforming enterprises?
- What are key API trends my organization should be planning for?
How can APIs make my business more competitive?
Jul 24 2013
62 mins
Welcome to the API Economy
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Application Development

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  • The Path to Becoming a Mobile Enterprise Recorded: Feb 26 2015 43 mins
    Mobile is no longer a supplementary channel for the enterprise; It is quickly becoming the primary channel to deliver business critical information and experiences to partners, customers and employees. Join Sarvesh Jagannivas, VP of Product Marketing at MuleSoft, and Uri Sarid, CTO at MuleSoft, as they discuss the mobile enterprise opportunity, and the biggest challenges preventing successful mobile delivery.

    Join this webinar to learn:
    - Why mobile applications are the new imperative for the enterprise
    - The top challenges preventing rapid, scalable and secure mobile application development
    - Three case studies of industry leaders who are building mobile enterprises
  • Building a Powerful Connector from Scratch Recorded: Feb 26 2015 28 mins
    Building your own connector may be a good option to explore whether you need a connector with a specific functionality or want to connect to a system without a pre-built connector. While getting started can seem daunting at first, the challenge often becomes much more manageable when you understand the tools and resources that are available.

    Join this webinar to:
    - Get an introduction to MuleSoft’s SDK, DevKit
    - Watch a demo on how to build a reusable connector in 15 minutes
    - Get tips and advice from experts who’ve successfully built connectors using DevKit
    - Learn what’s coming in the roadmap
  • Achieve Digital Nirvana in Financial Services Recorded: Feb 5 2015 26 mins
    Financial services firms are facing a rapidly changing and evolving set of business challenges such as the rise of APIs and apps, the battle over mobile services and the increasing complexity of omni-channel delivery. In an era where digital innovations are used widely by consumers and have come to be expected, there is a greater push for financial institutions to deliver a highly personalized and convenient experience that stretches across mobile, social, and digital channels. Traditional “brick and mortar” financial institutions struggle to keep up with the pace of innovation, held back by massive investments in physical locations, legacy technology, and large employee bases.

    Join us as we discuss how organizations can taking a holistic view toward digital transformation across APIs and apps, mobile services, and omni-channel delivery have an opportunity to optimize their innovation initiatives across the organization.

    Get the answers to these questions:
    - What are the key challenges compelling firms to undertake digital transformation initiatives?
    - How can financial institutions shorten deployment cycles, save costs, and improve ROI of digital projects?
    - How does a two-speed approach to digital transformation ensure security, reliability and control for systems of record while offering an agility layer for innovation projects?
  • The .NET Connecter 2.0 in Action Recorded: Feb 4 2015 19 mins
    The .NET Connector allows developers to build integration applications on the Anypoint Platform, using any .NET language and Visual Studio. The 2.0 release of the .NET Connector significantly improves the user experience of consuming .NET code.

    Learn about the capabilities of the .NET Connector, followed by an in-depth look at some of the new features in a scenario-based demonstration.
  • Unlocking Data to Transform Financial Services Recorded: Dec 11 2014 26 mins
    Accessing, aggregating and transforming data is critical whether for creating regulatory reports, understanding the customer, or managing large data sets for predictive analytics. But Financial institutions face significant challenges when unlocking, aggregating and managing data across the enterprise to achieve these strategic business objectives.

    Financial services firms must seamlessly share data across applications and devices to become a “Connected Financial Institution,” but are being held back by organizational, geographic and product information silos. This approach no longer works for financial institutions looking to streamline regulatory reporting, monetize customer analytics, and democratize data-driven decision-making.

    Join us as we discuss how organizations can address data management challenges and create competitive advantage by unlocking, aggregating and transforming data across on-premise and cloud applications, integrating both batch and real-time information sources to “connect the dots.”

    Get the answers to these questions:
    - What are the key challenges compelling firms to undertake data management initiatives?
    - How can firms use pre-built tools to simplify connectivity to legacy mainframes, departmental databases and third-party data sources?
    - How can integration accelerate data management across regulatory compliance, customer centricity, and big data projects?
  • Integrating Sales & Marketing: Extending Salesforce at Citrix Recorded: Dec 10 2014 51 mins
    Salesforce, the customer success platform, gives sales teams the ability to access, share and collaborate on customer data. However, when marketing teams use systems outside Salesforce, companies need integrate to enable collaboration between marketing and sales.

    In this webinar, you’ll hear how Citrix solves their data flow problem using MuleSoft to integrate Salesforce with all their marketing automation and marketing resource management applications.

    Learn about:
    - How technology can drive better collaboration between marketing and sales
    - What are the long-term costs of disjointed internal systems and processes
    - Why an enterprise integration platform is the right approach for connecting and enabling teams
    - How to advance agility, productivity and speed of the business through integration
  • Digitally Transform Your Business with Anypoint Platform Recorded: Nov 20 2014 24 mins
    When IT organizations can adapt as quickly as their business colleagues demand, they form an IT+Business partnership that can unlock tremendous organizational value. We built Anypoint Platform to enable this partnership by ramping IT speed.

    In this demo, Tyrone Borromeo, North American MuleSoft Solutions Consulting Lead, outlines the broad set of capabilities available out of the box with Anypoint Platform that drive developer productivity. Over the course of this 30 minute demo, Tyrone will highlight best practices for configuring flows, applications, and servers to quickly deliver business agility across a broad set of integration use cases.

    You’ll walk away from this webinar understanding:
    --How to define a common architecture that is built with future integrations in mind
    --Why to establish a best-practice development environment and testing approach
    --When to create templates and shared repositories to help you build integrations faster
  • Free Enterprise Data with Salesforce1 Lightning and MuleSoft Recorded: Nov 18 2014 41 mins
    Salesforce1 Lightning enables rapid development of applications that can transform how businesses engage with employees and customers. Maximizing the potential of these applications requires the ability to connect with data across the enterprise in way that is secure and scalable, but also agile.

    In this webinar, you will hear about how MuleSoft’s solutions for Salesforce integration cover the most basic use cases to the most sophisticated, and get a sneak-peek at how MuleSoft has partnered with salesforce.com for Lightning Connect with our Anypoint Data Gateway. In addition, salesforce.com’s own Director of IT, Chris Tiernan, will discuss how salesforce.com unlocks their data and provides an internal agility layer to connect applications and the data that powers them.
  • Building Stronger Bonds with Citizens by Transforming Healthcare Recorded: Nov 18 2014 42 mins
    Learn how multiple innovation award recipient State of Colorado, has transformed the health insurance marketplace model and is building broader citizen engagements on the Government Success Platform with Salesforce.

    Join us to hear Antoinette Taranto, Chief Client Officer Department of Healthcare Policy & Financing for the State of Colorado describe how they have designed and delivered high quality health and human services that improve the safety, independence, and well-being of the people of Colorado.
  • Top 5 Steps to Drive Your Digital Transformation Initiative Recorded: Nov 12 2014 50 mins
    Your customers, competitors, and suppliers are becoming digital. The benefits to digitally transforming your business are yours for the taking, so how do you cut through the hype and get started?

    In this webinar, R ‘Ray’ Wang, Principal Analyst and Founder, Constellation Research, will discuss five simple steps market leaders are taking to lay a foundation for digital transformation. He will also highlight a MuleSoft customer who has successfully taken these steps to accelerate IT’s ability to deliver business value.

    Learn how following these 5 steps can amplify your digital efforts:
    --Design new experiences and business models
    --Develop a culture of digital DNA
    --Apply new technologies to existing infrastructure
    --Move from gut to data driven decisions
    --Co-create and co-innovate with new partners
  • Becoming a Connected Financial Institution with Legacy Modernization Recorded: Oct 28 2014 26 mins
    Financial services firms must seamlessly integrate applications, data, and devices to become a “Connected Financial Institution”, but are being held back by decades old legacy systems. Managing and maintaining these systems consume the majority of IT budgets, leaving little left over for new initiatives. Looking for alternatives to annual maintenance fees, organizations are increasingly looking toward open-source solutions.

    Join us as we discuss how organizations can address these challenges and create competitive advantage by using connectivity to modernize existing systems while providing a framework for evolving connectivity needs across SOA, SaaS, and API solutions.

    Get the answers to these questions:
    What are the key challenges compelling firms to undertake legacy modernization?
    How can firms close the gap between legacy systems and cloud, social, and mobile?
    How can integration accelerate initiatives to refresh and extend legacy systems?
  • API love triangle: Delivering success to API devs, app devs, and IT Recorded: Oct 23 2014 57 mins
    As the world becomes more connected, APIs are playing a critical role in enabling innovation, business agility, and revenue growth. But success requires delivering on the needs of all stakeholders throughout the API lifecycle.

    In this demo-driven session, we'll show you how innovations like RESTful API Modeling Language (RAML), APIKit, and API Notebook put you on the fast track to success. Starting with an idea for a new application, we’ll design an API, connect it to a backend service, apply management and security, monitor KPIs, and publish it to a rich developer portal that we will create from scratch.

    Join this session to learn how to:
    Design concise, human-readable APIs with rich documentation in minutes
    Easily implement your APIs with an array of choices spanning Node.js, Java, and APIkit
    Take the pain out of connecting to backend data sources
    Make it easy for developers to find and use your APIs
    Architect your API program for agility
  • Connect Faster to Drive Value: A Strategy for Rapid IT Recorded: Oct 16 2014 45 mins
    Is your company a Connected Company?

    Right now business is undergoing a revolution. Because your customers, employees, and partners are connected 24/7, and can communicate with you instantaneously, they expect instant action and fast results. But many companies are finding they can’t take advantage of the new world of instant global communication, because their business processes are fragmented and their IT architecture is cumbersome. This leads to less revenue, less growth, and less innovation.

    How can you make sure this doesn’t happen to your company? What are the smartest enterprises doing to take advantage of the explosion of applications and data? How can your company become a truly Connected Company?

    Join Ross Mason, Founder and VP of Product Strategy at MuleSoft, for a discussion on the innovative approaches leading IT organizations have adopted to unlock the value of existing assets, accelerate innovation and drive competitive advantage.

    Questions Ross will be addressing:
    -Why are existing IT delivery models failing to keep up with business demands?
    -What needs to change for IT to move faster while retaining some control?
    -How are leading organizations addressing this challenge?
    -Where are the opportunities to begin changing my approach to IT?
  • Transforming Inpatient Care Team Communications at UCSF Recorded: Oct 2 2014 43 mins
    The UCSF Medical Center (UCSFMC) is a nationally ranked teaching hospital with over $1.6 billion in revenue, 8000 employees, 750,000 patient visits, and 40,000+ admissions annually. UCSFMC successfully implemented the Epic EMR in the summer of 2012, and saw the opportunity to leverage Epic as a single system of record to drive closer collaboration between care teams and improve patient outcomes. Core to enabling this vision was a connectivity layer that would help integrate Epic to Cloud, Mobile and external APIs.

    Join us as Dr. Raman Khanna, Hospitalist and Lead Implementation Scientist at UCSF’s Center for Digital Health Innovation, and Ed Martin, Technical Architect for UCSF’s Center for Digital Health Innovation, speaks to, and demos Careweb Messenger, a revolutionary approach to patient care messaging that combines aspects of social networking sites like Twitter and Facebook, in a safe, secure, and HIPAA compliant environment.

    You will learn:
    - How UCSF developed an award-winning platform that is changing how its care teams communicate and work together
    - Best practices for integrating clinical and non-clinical systems, both on-premises and in the cloud
    - Lessons in driving behavioral change to enable technology adoption
  • Anypoint Templates in Action Recorded: Sep 16 2014 39 mins
    Anypoint Templates are integration applications, built to be configured, customized, extended and reused.

    Templates address the most common integration challenges, and help businesses:
    -Integrate faster to save time and money
    -Increase developer productivity
    -Reduce development issues and rework
    -Leverage years of MuleSoft integration best practices

    In this demo-driven webinar, we will walk you through the patterns used to create Anypoint Templates, and demonstrate templates in action.
  • Integrating Salesforce and SAP - Driving Value at The Hershey Company Recorded: Jul 31 2014 38 mins
    Unlocking the true value of enterprise IT investments means connecting legacy, on-premises applications and systems to newer cloud applications, like Salesforce. Without proper integration between Salesforce, the system of engagement, and systems of record like SAP, organizations fail to fully automate and optimize their business processes.

    In this session, learn how to extend the business value of your existing SAP investments by building a layer of agility and connectivity that makes it possible to seamlessly connect to Salesforce, including the Salesforce1 mobile application to run your business from your phone.

    This webcast will include an interview with Eric Vitale, Senior Manager of Business Intelligence at The Hershey Company as well as Ross Mason, Mulesoft Founder & VP of Product Strategy. You will have the chance to question experts from Mulesoft, The Hershey Company and salesforce.com who developed the integrated solution, all live.
  • Bringing Modern Connectivity to Microsoft Environments Recorded: Jul 29 2014 48 mins
    The proliferation of SaaS and APIs has changed the IT landscape. Applications that you need to connect to now and in the future will be in a variety of languages and likely not in your datacenter. For Microsoft shops, the solutions available to address this challenge failed to meet expectations - until now.

    Join David Wexler and Kent Weare, MuleSoft’s Microsoft experts, for a demo-driven conversation on MuleSoft’s latest solutions for Microsoft. In this webinar, they will discuss how to:

    - Extend and reuse any .NET asset on Anypoint Platform
    - Connect instantly to existing Microsoft queueing infrastructure, specifically MSMQ
    - Debug .NET code with Visual Studio in the context of a .NET application
    - Integrate Microsoft with popular SaaS endpoints, including Sharepoint and Salesforce
  • API First Development with RAML & SoapUI Recorded: Jul 10 2014 59 mins
    An API-first approach to building APIs is a powerful way to enable your team to work on different aspects of an API solution simultaneously while still ensuring that it meets your technical and business expectations. Starting with an API description is core to this approach – a clearly written service description makes it much easier for team members to collaborate from the very beginning. API mocking enables your team to build tests, clients and the server implementation for your API all at the same time.

    This webinar, presented by Mulesoft's Sumit Sharma and SmartBear's Ole Lensmar, explains “API Development First” principles. This methodology ensures that you don’t waste time coding the wrong thing. Your business analysts, testers and costumers will thank you for it!

    What you'll learn:
    - How to model your API with RAML so your business people can sleep, knowing that your API meets their needs
    - How to generate server-side code from your RAML definition
    - How to use SoapUI to generate dynamic mocks of your API based on the RAML definition
    - How to test those mocks and create a test framework in SoapUI
    - How to use those tests for Continuous Integration and production monitoring
  • Top 3 Considerations for Integrating Hybrid Environments Recorded: Jun 19 2014 47 mins
    Join Chris Purpura, VP of Cloud Integration, and Dan Diephouse, Director of Product Management, as they review best practices for your hybrid integration strategy, from evaluation to implementation.

    In this webinar, you’ll learn:
    - The top 3 things to consider when looking to integrate hybrid applications
    - The most common hybrid integration strategy pitfalls
    - How to connect securely across cloud and ground

    This webinar will also feature a hybrid integration case study of a large multinational company working with MuleSoft to better connect to its customers.
  • Top 3 Considerations for Integrating Hybrid Environments Recorded: Jun 19 2014 47 mins
    Join Chris Purpura, VP of Cloud Integration, and Dan Diephouse, Director of Product Management, as they review best practices for your hybrid integration strategy, from evaluation to implementation.

    In this webinar, you’ll learn:
    - The top 3 things to consider when looking to integrate hybrid applications
    - The most common hybrid integration strategy pitfalls
    - How to connect securely across cloud and ground

    This webinar will also feature a hybrid integration case study of a large multinational company working with MuleSoft to better connect to its customers.
Best practices & thought leadership on integration from MuleSoft
MuleSoft’s mission is to connect the world’s applications, data and devices. MuleSoft makes connecting anything easy with Anypoint™ Platform, the only complete integration platform for SaaS, SOA and APIs. Thousands of organizations in 54 countries, from emerging brands to Global 500 enterprises, use MuleSoft to innovate faster and gain competitive advantage.

Any information that we collect from you will be treated in accordance with our privacy policy located at: http://www.mulesoft.com/privacy-policy.

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  • Title: Welcome to the API Economy
  • Live at: Jul 24 2013 3:00 pm
  • Presented by: Ross Mason, Founder and VP Product Strategy, MuleSoft
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