Personalising the complete customer experience

Presented by

David Bowen, Director of Product Management Episerver and Joey Moore, Product Director, Peerius, an Episerver Company

About this talk

In this webinar, David and Joey will discuss how you can engage individual users along the customer journey by harnessing clever technology to:   • Be timely and present personalised information to users at the right time and stage • Promote unique content across different touch points to individualise the user experience • Scale your personalisation effort with trigger based offers to win back or move customers along the journey • Ultimately increase your website conversion rates and sales revenue They will take you through real-life B2B & B2C examples and show you how to overcome challenges marketers face around content personalisation.

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