Email Marketing Automation & Personalisation Trends 2022

Presented by

Komal Helyer, VP Marketing, Pure 360

About this talk

Discover the key trends for successful businesses in 2022 Join Komal Helyer, VP Marketing @Pure360 & Chair DMA Email Council as she takes you through the changing consumer landscape and innovations in the digital landscape to uncover key marketing trends you can't afford to miss in 2022 In this webinar you'll learn: - How consumer needs are evolving - The innovations in digital technology - How marketers must adapt - Key strategies and tactics you can implement Presenter - Komal Helyer, Pure 360 Award winning Komal has over 20 years experience in email and digital marketing. VP Marketing at Pure360, Komal leads the Go-to-Market, Retention and Brand strategies at Pure360. A passionate email marketer, Komal is also Chair of the DMA Email Council. As a key industry thought leader and events speaker, Komal is also a sub Editor @ The Modern Retail and writes for many other publications. Komal's passion to support greater diversity in the workplace is the driving force behind her commitment to mentoring individuals in the industry, she is also a Mentor @The Girls Network. She has been nominated for many awards and was proud to win Corporate Woman of the Year '19 at the Business Woman's Excellence Awards and to be awarded a Top 50 CX Star accolade in 2021.
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