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The most influential Persuasive Design priorities for 2013

Where should you focus improvements to your site in the year ahead? To answer this Paul Rouke of PRWD will explain and give examples of the persuasive web design techniques companies should adopt in 2013. The focus isn't just on cool features, but those that will positively influence consumer behaviour to increase leads and sales. This talk is part of the one day Digital marketing priorities for 2013 Summit from SmartInsights.com and BrightTALK.
Recorded Jan 11 2013 44 mins
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Presented by
Paul Rouke Head of Usability & Conversion, PRWD
Presentation preview: The most influential Persuasive Design priorities for 2013

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Best practices to help marketers map, plan and manage online marketing
Learn the latest developments and best practices to get better results from today's marketing and Ecommerce opportunities. Our channel, hosted by bestselling author Dr Dave Chaffey of SmartInsights.com focuses on actionable advice you can apply straightaway.

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  • Title: The most influential Persuasive Design priorities for 2013
  • Live at: Jan 11 2013 3:00 pm
  • Presented by: Paul Rouke Head of Usability & Conversion, PRWD
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