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Pharma Marketing Analytics Team Simplifies Operational Data Science

REDPHARMA needed to optimise team resources and deliver top tier business analytics at speed. A core business requirement was simplifying data warehouse processes to gather and enrich data from across 4000+ pharmacies in Belgium.

Join the latest Data Disruptors webcast, to learn how REDPHARMA took the tough task of pharmaceutical marketing analytics to the Cloud with Vertica, while keeping costs and complexities under control.
Recorded Jan 14 2020 61 mins
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Presented by
David Nicholson-Jones, Analytics Architect, REDPHARMA and Paige Roberts, Open Source Relations Manager, Vertica
Presentation preview: Pharma Marketing Analytics Team Simplifies Operational Data Science

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The Vertica Analytics Platform is built to handle the most demanding analytic use cases and is trusted by thousands of leading data-driven enterprises around the world, including Etsy, Bank of America, Intuit, Uber and more. Vertica delivers speed, scale and reliability on mission-critical analytics at a lower total cost of ownership than legacy systems. All based on the same powerful, unified architecture, the Vertica Analytics Platform provides you with the broadest range of deployment models, so that you have complete choice as your analytical needs evolve. Deploy Vertica on-premise, in the clouds (AWS, Azure and GCP), on Apache Hadoop, or as a hybrid model. Find more information on Vertica at www.vertica.com.

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  • Title: Pharma Marketing Analytics Team Simplifies Operational Data Science
  • Live at: Jan 14 2020 4:00 pm
  • Presented by: David Nicholson-Jones, Analytics Architect, REDPHARMA and Paige Roberts, Open Source Relations Manager, Vertica
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