Pharma Marketing Analytics Team Simplifies Operational Data Science

Presented by

David Nicholson-Jones, Analytics Architect, REDPHARMA and Paige Roberts, Open Source Relations Manager, Vertica

About this talk

REDPHARMA needed to optimise team resources and deliver top tier business analytics at speed. A core business requirement was simplifying data warehouse processes to gather and enrich data from across 4000+ pharmacies in Belgium. Join the latest Data Disruptors webcast, to learn how REDPHARMA took the tough task of pharmaceutical marketing analytics to the Cloud with Vertica, while keeping costs and complexities under control.
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