Using Corporate Terminology to Achieve Content Bliss

Presented by

Val Swisher, CEO of Content Rules, and Klaus Fleischmann, Managing Director at Kaleidoscope GmbH

About this talk

Are you using your corporate terminology effectively? Terminology enables clear, unambiguous communication. It prevents misunderstandings, both within your organization as well as with clients, partners, and suppliers. Terminology helps companies save time and money in providing all types of content. As the quality and precision of communication increases, so does brand image and customer satisfaction. Join Val Swisher, CEO of Content Rules, and Klaus Fleischmann, Managing Director at Kaleidoscope GmbH for a free webinar that will teach you how to: • Roll out terminology across an enterprise efficiently and tailored to the various target audiences • Reduce the complexity of terminology for the benefit of all users • Guarantee consistent quality and agreement on the terminology in all languages using a comprehensive process for requesting, defining, approving and maintaining terminology • Make sure all content creators in your company are adhering to the terminology by enabling automatic terminology checking • Place a regular spotlight on terminology by offering "edutainment"-like elements such as term quizzes and term of the week • Allow occasional termbase users to find what they are looking for by searching and also by navigating the termbase through browse trees and concept maps

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Our webinars help you maximize the effectiveness of your content and meet your business needs. Join us for a range of topics essential to enterprise content professionals. From the smallest detail (metadata, terminology) to the biggest picture (personalization, artificial intelligence, digital transformation), our webinars provide expert guidance and practical steps you can take today to get the most ROI from your content tomorrow.