The 5 Keys to Successful Predictive Business Analytics

Presented by

Lawrence Maisel, President, DecisionVu Group, Inc.

About this talk

Today businesses of varying sizes, products and services, and industries are actively applying Predictive Business Analytics in seeking to improve greater customer engagement and resulting increased revenues and profits. Often these businesses are looking to their finance group to guide, if not lead, these efforts to successful outcomes. In a recent article written by Ray Tong, he cited a CFO magazine survey that: • Over 70% of respondents said that they plan to substantially increase the use of data analytics to support decision making and improve business partnering; • 68% of respondents, the majority of who were finance executives, said that they plan to improve their data analytic skills in the coming year. Consequently, it is essential that the financial professional understands what it is going to take for them to succeed. This webinar discusses the five (5) keys to applying Predictive Business Analytics in your organization. It provides attendees with specific and practical insights to guide their approaches to develop and deploy an effective process that improves managerial decision making across many core performance and financial areas. What you will learn: • What are the key steps to success with practical examples • What steps to avoid • How to ensure and gain organizational impact Larry Maisel a recognized author and thought leader in Business Analytics, with experience assisting companies to improve operating performance and business results. An accomplished business professional, with over 20+ years of experience, with proven leadership skills, expertise to drive bottom-line profits and implementing business systems.

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